The Mercedes Enterprise (Mercedes, Tex.), Vol. 52, No. 11, Ed. 1 Thursday, March 16, 1967 Page: 11 of 24
This newspaper is part of the collection entitled: Mercedes Area Newspapers and was provided to The Portal to Texas History by the Dr. Hector P. Garcia Memorial Library.
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Minimax
Mercedes, Texas, Thursday, March 16, 1967
Howdy... and welcome to Mercedes. All of us are
mighty glad to play host to the great Rio Grande Valley
Livestock Show and Rodeo. And ... we're especially
proud that Derrelene Ryan, a Mercedes girl, has been cho-
sen as Stockshow Cover Girl.
We invite all the Valley visi-
tors, and the homefolks too,
to stop by and visit with us
while in town for the Stock-
show and Rodeo. You'll find
a big old fashioned 'Western
Welcome' waiting for you at
Minimax.
The Mercedes Enterprise — Page 3
PHOTO BY DICK HARMAN
ENTERTAIN HANDICAPPED CHILDREN AT RODEO—In annual custom, members of Gamma Lambda,
Epsilon Sigma Alpha, will be directing handicapped children of the Valley to and from seats at the RGV
Rodeo Thursday evening. Shown above making arrangements with one such group are Mrs. Luther Mc-
Donald, right, project coordinator; Mrs. E. V. Mitchell, center, sorority president, (both of Merce-
des), and Miss Parthenia Archer, teacher of special education classes, Roosevelt School, Weslaco.
Also in the picture are two of Miss Archer’s pupils.
Scout Window Decoration Project Has Dual Goal
Girl Scout Troop 38, want-
ing to cooperate with the
community ‘Clean-up Cam-
paign* and to display their
handcrafts and their posters
depicting the laws, cleaned
the display windows of Han-
shaw’s vacant store on Tex-
as Ave., during their weekly
troop meeting last week.
Patrol I was in charge of
sweeping. They are Beverly
Brewer, Kathleen Dalton,
Debbie Freeman, Hilda Ro-
driguez, Diane Roman,
Patti Ryan and Janet Wood.
Patrol II were outside win-
dow washers. They are Can-
dace Hild, Geralyn Flores,
Barbara Lugg, Jill Powers
Mary Reaves and Carla
Smith.
Patrol III, dusters, con-
sists of Jerri Dalton, Sonia
Garcia, Dolores Hempy, Kim
Loomans, Lydia Perez and
Janice Wood.
Patrol IV, inside window
washers, are Carolyn Cren-
shaw, Frances Dalton, Linda
Freeman, Tabby Lasiter,
Sally Lauder and Susan Mur-
ray.
Poster winners were: 1st,
Susan Murry; 2nd, Diane Ro-
man; 3rd. Patti Ryan, Mr. and
Mrs. Charles Greenwood and
Mrs. Frances Pearce were
the judges.
Since Jack Hanshaw has
let them use his windows
Girl Bowlers
To State Meet
Mary Mata, Janie Wisner,
Ninfa Sauceda, Pat O’Rourke
and Mary Durbin of Merce-
des and Weslaco recently
participated in the TWBC
State T ournament at the Buc-
caneer Bowling A lley in Cor-
pus Christi. The girls won
first place in the All-Valley-
wide Tournament held in De-
cember which made them
eligible to play in the tourna-
ment in Corpus Christi.
Schwarz
Sees Record
Attendance
Marvin Schwarz, of Mer-
cedes president, predicts a
record attendance at the
Mid-Year Party of the Texas
Citrus and Vegetable Grow-
ers and Shippers in Harlin-
gen March 18.
“Last year we had more
than 200 people and we ex-
pect to better that figure,”
Mr. Schwarz said.
A board of directors meet-
ing will be conducted during
the day, and it will review
the current status of the
industry, legislation, traffic
problems which exist pri-
marily in regards to rail
and truck rates, and plans
for the Silver Anniversary
convention to be held in
Houston in September.
as a display area, the Girl
Scouts say they hope that
other organizations will use
them also.
The troop is led by Mrs.
Hardin Ervin who is assis-
ted by Mrs. Raymond Lugg,
Mrs. Larry Dalton and Mrs.
Howard Brewer.
A Different Kind of Sale You Can’t Afford to Miss
Some sales offer stripped down, bottom-of-the-line cars at low
prices. But look what your Chevrolet dealer’s offering during March.
Five popular accessories and options on a handsome Impala V8
Sport Coupe, or if you prefer, a 2-Door or 4-Door V8 Bel Air Sedan.
And best of all, you’re getting the car you want at a price you can
afford in plenty of time for traveling this summer. Just check the
extra low price with your dealer. Hurry.
You pick the car now and we add
this:
Every sale car comes with five hand-
some whitewall tires, four dressy
wheel covers, bumper guards for
the front and rear, two handsome
wraparound lights for the front
fenders and even a pushbutton AM
radio. You’ll notice, every option
and accessory in the package is
there to make the car you choose
more luxurious, more finished.
For even more enjoyment, specify
these:
Order power steering and power
brakes and your Chevrolet dealer
includes them at a special Bonanza
Sale package savings. If you’ve
never had power steering and
power brakes, now’s your chance.
BONUS-BONUS-BONUS!
While the Sale is on, you can order
Chevrolet’s big 275-hp Turbo-Fire
V8 engine together with Powerglide
and save yourself a bundle. Both
the engine and the Powerglide
come specially priced.
Truck Buyers—You sava now, too!
Need a pickup? Look what your
dealer has in store for you. A hand-
some half-ton Fleetside pickup
(Model CE10934) with 175-hp V8, a
pushbutton radio, chrome hubcaps
and custom appearance and com-
fort items all wrapped up in one
low-priced Bonanza package.
Bonanza Sale Days Are Slipping by Fast.
Hurry Down to Your Dealer’s Now!
42-5392
CENTRAL CHEVROLET COMPANY
520 Second St. L05-2465 Mercedes
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The Mercedes Enterprise (Mercedes, Tex.), Vol. 52, No. 11, Ed. 1 Thursday, March 16, 1967, newspaper, March 16, 1967; Mercedes, Texas. (https://texashistory.unt.edu/ark:/67531/metapth1105551/m1/11/?q=parthenia+arche: accessed June 23, 2025), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Dr. Hector P. Garcia Memorial Library.