The 1928 Texas Almanac and State Industrial Guide Page: 21
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SOUTHWESTERN BELL TELEPHONE CO 21
OFTEN thousands of dollars worth of property are
based in making a single long distance call. For a
local message, you have the exclusive use for the time
being, of hundreds of dollars worth of property Your
telephone instrument is but 2 % of the equipment
needed to serve you.
But this immense system of machinery and wires behind your
telephone could not function were it not for the force of well-
trained employees and the capable management.
The services of all our employees and our equipment are Yur-
nisned at a price which enables you to get perhaps more pleasLre
and more benefit than for any other like amount of money which
SOUTHWESTERN BELL TELEPHONE COMPANY
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The 1928 Texas Almanac and State Industrial Guide, book, 1928~; Dallas, Texas. (texashistory.unt.edu/ark:/67531/metapth123786/m1/24/: accessed August 18, 2017), University of North Texas Libraries, The Portal to Texas History, texashistory.unt.edu; crediting Texas State Historical Association.