The Menace, an Exposition of Quackery Nostrum Exploitation and Reminiscences of a Country Doctor Page: 48
This book is part of the collection entitled: Rescuing Texas History, 2010 and was provided to The Portal to Texas History by the University of Texas Health Science Center Libraries .
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THE BRANAMAN REMEDY COMPANY.
This is another deafness "cure" mail order concern of
Kansas City, Mo. They advertise to "cure" deafness, cat-
arrh, asthma, and head noises. Branaman who called him-
self the leading specialist of the country, offered in his ad-
vertisements to send two months treatment free, to prove
his ability to "cure" deafness, head noises and catarrh.
Those who answered the advertisements were sent a book-
let and testimonials and a blank to fill out. When returned,
their case would be carefully considered and diagnosed, and
if it was believed to be curable, two months treatment would
be sent free.
Those who followed the instructions were sent either
a "catarrh" or "deafness" diagnoses letter (of imitation
typewritten variety) in which they were told that their com-
plaint was either catarrh or deafness as the case might be.
In either case the victim was told that his case was far too
serious to be cured by medicine alone; and therefore it was
useless to send the "free treatment." What was needed, he
was told, was the "combination" treatment," which involved
the use of Branamans, "Electro-magnetic head cap" and
medicine to go with it.
The "combination treatment," so he was informed, would
cure his disease, and would be sent for $8.00. It apparent-
ly made no difference how evidently uncurable a case might
be. This man would offer to cure it, providing the $8.00 was
sent. The Coutant Deafness Cure, N. Y. City, Edward E.
Gardner, Deafness Cure, N. Y. City, Dr. L. C. Grains Co.
Dr. Guy Clifford Powel, Help to hear Co. N. Y. City, The
Morley Ear Phone, Philadelphia, Geo. P. Way, Ear Drum,
Detroit. The Wilson Ear Drum, Louisville, K. Y.
Patients are procured by these fakes and concerns by a
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Dixon, Chas. D. (Charles D.). The Menace, an Exposition of Quackery Nostrum Exploitation and Reminiscences of a Country Doctor, book, 1914; San Antonio, Texas. (texashistory.unt.edu/ark:/67531/metapth143569/m1/62/: accessed July 23, 2017), University of North Texas Libraries, The Portal to Texas History, texashistory.unt.edu; crediting University of Texas Health Science Center Libraries.