The Lancaster Herald. (Lancaster, Tex.), Vol. 28, No. 33, Ed. 1 Friday, September 11, 1914 Page: 1 of 8
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S. FRIDAY, SEPTEMBER 11, 1914
LANCASTER, DALLAS COUNT
St.00. A YEAR
When every human and material
part of this store will be particu-
larly glad to SHOW YOU the Fall,
1914 Fashions. *
l will tend in but one
-to SHOW YOU the
ative Styles in new
A ' t I-
* We made no purchases until the final style edicts were
: given out, and then took particular care to select those
f _ _ _.
\ garments that we knew would satisfy the tastes and meet
the requirements of the women of this community in
| every way. Styles shown are absolutely authoritative.
^ * One thing in particular will be predomina-
^ tive. It will be the extreme willingness of ,
every person who is a part of this store to J
extend every possible courtesy to our visitors, and to show
you the new things without regard to whether you come j
to purchase or merely to look. '
The one main purpose of this week will be to serve those
who naturally want to inspect carefully all the new styles
* v before purchasing. = ^ vtf l
9th, as the most favorable time for this
“ Glad to Show You’* event.
•wing You The Newest Fashions, Giving Prominence to The Assured Styles
In The Most Important Lines of Fall Apparel. ==
QURING this week we hope to meet as many of the ladies, and men also,
as can conveniently come. It will be a six day occasion for which we
have been preparing for many weeks, and during which we will take a just
pride in Rowing you the most favored Fall Ready-to-Wear Fashions, many of
which w,f 1 be first shown at this time. During this week our purpose will be
M to show the new things without an effort to sell.
You like your attire distinctive, don t
you? Then you’re sure to be delighted
with these new suits. They're so smartly
tailored—so original in design, so tho-
How nice it is to have a big coat that
will keep one warm and comfortable,
and at the same time impart a smart \
That’s just what the new ones will \
do. Long and roomy, they certainly ful- (
fil the mission of a winter coat—to keep J
one warm and comfortable. They don’t i
sacrifice beauty to utility, either. I
Immeasurably attractive are they, j
with their nobby capes or smooth fitting
waists with long, full skirts. I
Prices, $5.00 to $25.00 ]
roughly classy, that you'll recognize
their individuality at a glance.
One of the most clever new coats is
long, with the upper section semi-fitted
and the lower made with a slight flare.
With these redingote coats, the skirt is
straight; but with/the shorter coats the
exceptionally well-liked tunic is shown.
J i k '
Just the sort of refined, smart styles you like, at just the prices you want to
pay. Is’nt that a splendid combination? Then there is the advantage of
having expert milliners assist you in your selection. Not merely do they aim
to fill all your wishes, but to give additional suggestions such as years of
experience has proved practical.
Whether it’s a nobby little street hat or a rich autumn bonnet you wish,
you’ll find it in this attractive showing of Newly Trimmed Millinery. Prices
vary, according to elaborateness, from $2.50 to $12.50.
If you prefer to have your hat trimmed especially for you, you’ll find us
ready with a large line of untrimmed shapes and trimmings. Shapes, $1 to $5.
These advance styles are Wooltex and
Bischoff's most clever designs—
Price SlO.Op to $35.00
Short Gloves are the vogue for Fall,
I but the present European crisis will
^ * bring shortage in the market before
the season closes. Our early pur-
! chase makes it now possible to sup-
i ply all immediate and near future
Splendid quality Silks and Lisles
in a wide range of fashionable col-
ors, Will be of marked interest to
those who like to see and wear
Crepes, Worsteds and Serges, as well as rich qualities of Broadcloth are dominant
in our “ Glad to Show You” displays. We bought freely of these goods, as they will
be much in demand this season. No woman with a liking for the beautiful should
miss this exhibit of Fall’s favored dress materials. Priced from 25c to $2.00.
Glad to Show You
September 14th •
Lancaster Dry Goods Co
Jr *sl wJ.
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Tufts, Minnie Wetmore. The Lancaster Herald. (Lancaster, Tex.), Vol. 28, No. 33, Ed. 1 Friday, September 11, 1914, newspaper, September 11, 1914; Lancaster, Texas. (texashistory.unt.edu/ark:/67531/metapth542863/m1/1/: accessed September 24, 2018), University of North Texas Libraries, The Portal to Texas History, texashistory.unt.edu; crediting Lancaster Genealogical Society.