Texas Highways, Volume 60, Number 12, December 2013 Page: Inside Front Cover
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One year ends. Another year begins. Whether you're
a philosopher or a partier, it's a time to consider
your options. Celebrate? Contemplate? There's not
a wrong choice.
For Texas Highways, 2014 is an important mile-
stone because it marks 40 years since this monthly
became a travel magazine. That transition took place in 1974. Before
that, Texas Highways was, as its name literally suggests, more about
the highways themselves. As Editor Frank Lively (whose first and last
names could be adjectives for his own views) suggested at the time,
Texans are amazingly loyal to their state and they want to know more
about it. Fortunately for us today, Frank and company did a great job in
those early years and attracted an abundance of loyal readers. In fact,
some of those folks are still reading Texas Highways today.
How will the magazine celebrate its birthday? We started the an-
niversary celebration a little early with a com-
Win a plete redesign, which premiered a few months
Frederichsbufg ago in the September issue. At that point, we said
prize package. the celebration should continue throughout 2014,
Details on and one way we're making that happen is with a
page 11. monthly countdown to our readers' choice for fa-
vorite travel destination in the state.
The voting is now over. Early results have included a bundle of sur-
prises. One was the number of handwritten notes we received. When
we started the process, I'd have wagered that we'd receive mostly on-
line votes through social media and email, so I'm glad I didn't place
a bet on it. After all, the vast majority of reader comments these days
come to us via Facebook. But we've received hundreds of votes writ-
ten with some fascinating personal details.
Regardless of how the final tally comes in, the one absolute conclu-
sion is that Texas Highways readers genuinely love this state and want
to share their opinions.
We're going to start sharing the winners in the January issue; it is
safe to say you will see a few unexpected results throughout the year.
For example, I was genuinely amazed at the out-of-the-way places-
and even individual buildings and businesses-that are all-time fa-
vorite destinations for some of Texas Highways' readers.
Stay tuned for 2014. You'll learn about even more intriguing places
to travel in the Lone Star State.
BE NEXT MONTH:
The results are in
kick-off to 2014's
We'll also go
fly-fishing in Sattler,
and discover hidden
gems at the Texas
M r Wee ke
Dr Pepper in Waco,
Charles Lohrmann, Publisher
WHERE TO FIN( US
Drop us a line anytime at email@example.com.
Find us on Facebook and Twitter.
mess with D
Texas Drive Clean Across Texas
Any tips on these spots?
Let us know on Facebook
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Texas. Department of Transportation. Texas Highways, Volume 60, Number 12, December 2013, periodical, December 2013; Austin, Texas. (texashistory.unt.edu/ark:/67531/metapth639914/m1/2/: accessed December 19, 2018), University of North Texas Libraries, The Portal to Texas History, texashistory.unt.edu; crediting UNT Libraries Government Documents Department.