The Rockdale Reporter and Messenger (Rockdale, Tex.), Vol. 97, No. 40, Ed. 1 Thursday, October 2, 1969 Page: 4 of 16
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____/- * - • :■ m1 > ■
How much is a lot?
■ Jli.W, II* lie h' If ' 1 ‘ - •
It i .t i jiuwA ih«- amount _ "f the
j u .ipi. i ii\ 11.«• South Milam
i /;utv I’niu i Fund. with the dnVe n<jW
* Ttji.p uiiSlet WaVT “ 77 .. 7~
jt j. also awfully close to $20,000.
And it t-» also a lot of money,
r nut itv not ton mttch mmin for Smith
Milam County to raise for the' United
Kuncf. considering all tile Rood things
that are dune with the money and all the
jatxl agencies that are represented by
tin IT __ . ■_• *
Tins'is a. rroor'dTuHgerrCi^ mT!cT>wr~
a thousand bucks over last year's. Hut
with the leadership! and success the UK
has hem enjoying in recent years, it is
predicted, .here that South’Milam County
that et w ithout undue
trouble South'Milam County .folks are
"f I'. i ■" |'H‘ofilr. who IjI'lll'M1 III h, fjillig Lhusr:
who rnryiot help themselves and htcoh*
Yn-buting to stich fine organizations as
Boy and Qid Scouts, and others.
Emphasis this year is to be made on a
successful downtown payroll deduction
drive The payroll neductinn drfVe has
been a -big boost to the UF at Alcoa’s
Rockdale Works and at Industrial Gen-
erating Company There is no reason
"why Thy same successful formula can-
not be applied in downtown Rockdale. <
Giving by payroll- deduction "is the
easiest way for the individual worker
to give,'whether he be a plant employee
or a store clerk. Rockdale stores, will no
doubt give the same co-operation to this
payroll deduction program that has been
The idea of the government telling
television stations that they cannot run
cigarette commercials is carrying things
a step too iar. Maybe two steps.
This does not mean that this newspaper
endorses cigarette smoking or thinks
that thought to be encouraged. As a mat-
ter of fact, to our Way of thinking
cigarette smoking, is harmful to the in-
So are' automobile wrecks But we do
not believe the government should tell
auto makers they cannot advertise their
cars on television, just -because' people
get hurt-or killed in car crashes.
The government is entirely within its
right in telling cigarette jnanufacturers
to print a warning on each package tell-
ing the public that cigarette smoking
may be harmful to--the health. Having
done this, Uncle Sam has done his duty.
It is not his prerogative to tell any
manufacturer that he cannot advertise
his, products on television, This is over-
stepping the bounds of authority
THE ROCKDALE REPORTEf
«•—ROCKDALE (T»x.) REPORTER
given in the past by muuMiy in Koek-
,!i It is * much tasiei for the average
individual to give ''just m little bit" a I
week instead of trying to make one big a
lump sum contribution.
Remember that the DF drive now in"
proxies* is for the year 1970 Lump sum
contributions are not actually sought by
the UF because the money given is for m
the year 1970 and there is no reason why ■
the giver should not spread his giving §
out over the entire year. f
-When you ore approached by a UF i
worker think in terms of all the fine i I
agencies that are being served: Boy 1
Scouts, Girl Scouts, Red Cross, Salvation
Army-, 1 so. Texas Rehabilitation 11 os- , ,n ( ,k. ,-,iu..i ,.i ih< apent the rammer ditching the
pita!, South Milam Association for Re- whst Virginia Hillbilly, self-j t</wn for the town’* first water
tarded Children, Southwestern Diabetic styled “weakly” publication, tmters, to have something for
Foundation. South Milam Child Dental j says a 11 of a sudden he liguivd college._____
Care. -Rockdale Christian Association I •* ou* T And that, too, was a halcyon
• - ■ *• ’■ , -i 1 *-—• 1.....•- “ 4U1- ------- •'life, or would be seen as such
Time Has Only
A Forward Gear
two rooms to my |T0* house at ter world, of a|l people fed. which should have itayed MUll,
a coat of $4,i>00 and sold It for clothed and sht-ltercd, -of no and within the individuals
$12,000. Students went to mure war. if poverty’s end,
school on scholarships and none of it Could possibly be
didn't ride grocery truck* and achieved without a bigger big-
high school kids could unhlink- ness than even now It is too
Ingly give you change for a ten -much with all of us. but still
for a twenty. The price for it all wv need more of it to give us
was a fast pace, lots of noise, what w* demand
standardisation and a thing A.s the world wants iniTT
which was to intensify und demands more, there u
step up the three, computeriza- tie time left for the cdnteifipla-
ran« . ,______ ition of fhjwer, petals,_____and
-Now, vouth protests anaiust where the confused youth
I the things as they are. They f would like to have k-ss plan.
October 2. 1969 tide over roads they new win*, leas «n «am/aii**n. -these
could have in the unruffled must be more, and it will be
days, in ears that weren't even their job to do the planning
a twinkle in Detroit's eye inland tbe organising. It's going
the day* of my growing up, to I to be Uivir babv, whether they! -front Tnras, Oklahoma, Ten-
demonstratc for the return of: like it or not. nesscc, and Mississippi: tho
my day when, war was iu books j i d*.n t mean -that- ya.stness | .Jiorlvrt -i.11*' Jr°m Rhodes ls-
and not-in the dully bulletins, is a giaxl thing, somctiltm it land, l ..inleetleut, Ni-w York,
They call in the police to keep isn't, and there are thing.-, and New Jersey.
control But it is hare and the
individual will only retain hi*
individuality, his parsunality
by going along with the mo-
mentum snd by adapting H to
* own scheme of things.
Thera is no going back to
the slow pace for those who
lived it, and there is no bus
to take them there who have
simply heard about It.
Tiie vehicle of Time, sadly
tor all us toitured souls, hue
only a forward gear.
For- some nknown
the tallest men in U.
(which gives its funds for medical
to needy school children).
Who cairpass up a deal like this?
The automobile has become perhaps
the most important one thing to the
.economy of the United States in his-
Did you know that one out of every
six people works in* the manufacture,
Comstock puts it this way:
It came to me the other day j through the rose colored glasses
- toh 01 bricks that what (>' *he IffjjpHjbelng, but I s'11'*
1 en d o^tv-UMr depression on the
buck of a wholesale groceiy
truck to keep people- from hi-
jacking a good legal tender of
the day, cigarettes, and doing
other jobs, some I rather sus-
pect would be beneath the dig-
mty of today's youth.
• 1 emerged from that collegi-
-itte- eix-oon- -nmi for eight- years
taught school in that unruffled,
unhurried, quiet era, at which
likt; a —
the hippie person is in search
I of, and, alas, will never find,
' is what- 1 had once, but didn't
think too much of at the time.
• That was an unhurried, un.
ruffled, quieter, and less laid-
! out and hammered-down exis-
The flower children simply
want something they never hadT
gate crashers from crashing
then Hung and call them pigs
for doing 1tT
They have a bone to pick
with big government, and thus
are they biting the hand that
n-e*is jhem, or ot least they “
nibble, who are on campus via
federal due- bills.
The revolt is against that
which is big and vast and
voluminous. _Xhe revolt is
against an industrial society
and the assembly line and the
company which makes napalm
with one hand and fertiliser
with the other. ,
The have a nostalgia for what
they have never known, and
heard about from forgetful
pedpTe, find Thry are hitter
what they have inherited,
as big a.s all has become, they
themselves are not big enough
to cut any of the bigness down
to size, and while they
but have acquired an inkling
of, meaning the.days of my. . .. ...
is&s&iSK:.»«„« .lot, ■„»«.
persons thus «mplo>cd. - | M> ^ „ ,. 55“ SjM2JK
farm where all about me was m„nths %vv,,.t, df.ferred.
the Wordsworthian quietude
that I've never known since,
nor wanted to know their, ~
These figures were reported in the
current issue of the Alcoa Aluminum
Nevv ttyi .published in Fitt-lmn’.b 1 w
lonnei Ruckdalian Jack Nettles. Here’s
more: . , "'
its red tape redder.
The until filed, unhurried, f What they don't get through
quirt ira came to affchd one | their wvll-thatehed • heads is
EARN TOP INTEREST
6 MONTH SAVINGS CERTIFICATES *1,000 OR MORE • INTEREST
PAID OR COMPOUNDED QUARTERLY • WITHDRAWAL ALLOWED
AT ANY TIME • QUARTERLY DIVIDENDS ON PASSBOOK
ACCOUNTS AT 4.5% ANNUAL RATE
FIRST FEDERAL SAVINGS OF AUSTIN
5TH fc TALBOT _
TAYLOR, TEXAS 76574 7
Enclosed is my check lor $__
Passbook Acco'int_Savings Certificate
Single Account_Joint Account_Trustee Account
1 heeded the call, and -went
. — ' ,, 'away to high school in town.
Eighty percent of all U. b. households* It was ull ,,,• three'and a halt
December 7th Sunday after- that bigness is the essence pi
noon. The Japs bombed a place ! our modem world, so big it has
I'd never heard of called Pearl
;.M,i un-,.,, .and Harbor .fltHlan.evcii less langi- and now has trained its sights
businesses*—one in every six firms—are a half slow ones back—I read j hie one called Lethargy
associated with the auto industry. books on the wa> to improve j b* twin city. Halcyon.
These statistics, published recently by W ">*« and to give my bro-1 Things were never serene
*i, , 4„i ,ri,nKiiri k<y>a»it.w*4iimv<.. a-crwn-1 nU I there a chance to do up the stnee. 1-oouid start the news-
fit All torn To I * 4 " chores—and at the end of the paper 1 ugyer could-iravu-baek
tion, Inc., indicate the impact tn.it cars f()U1. years, 1 wasn’t cured and in those unrufl'led days. I added
have on this mobility-conscious country.
Here are some other figures that de-
monstrate the influence cars, trucks and
buses exert on the economy:
Sixty percent of all rubber and 20 per-
cent of all steel consumed in the United
States are for automotive use.
Forty-one percent of U. S.-produced
radios in 1967 wefe auto’ sets.'
Roads and streets on which the vehi-
cles travel reached a total of 3.7 million
* miles in 1967. I'
The auto industry consumed an esti-
mated,. 730 m.iljiorl. pounds of aluminum
in 1968, for an average -of 72.2 pounds
per car. Alcoa estimates that in 1969 a
record 765 million pounds will be used.
taken the moon in its stride,
on Mars. The totally unbeliev-
able of my unruffled days is
now old hat.
The strange thing about nil
this stirring nolsigia. of youth, -
its utopian groping for a bet-1
11th & Sen Jacmto
5th ft Talbot
5600 gurnet Road
5600 Cameron Road
This newspaper speaks -it* mind on an increase tp a new hfgh of 73.3 pounds
tiusjiubiect m the face of the knowledge PU1’ tar- ' 4
' 1 U1’ - ! 11 1 :!■11" V1MH t’u main.1 l:u tlin.l.S ri|"l"n"1""11"1""" umiyu;"11111111,1111
may start penning more- money into , _ \
newspaper advertising if they are not
allowed to buy television time.
But ri;:ht is rit*ht and wrong is wrong.
No manufacturer Should be thJd he can-
not use any certain advertising medium.
THE ROCKDALE REPORTER
W U. COQKE a* SON. Publisher*
by WICK FOWLER
There is talk of painting the Texas
capitol dome red until the state gets in
A Washington columnist writes that
those officials who hammered the South
for years to integrate public schools do
hot sfcnd their children to integrated
public schools. WTraTs new?
Subscription Rates Bv mall in Milam and
roiinties 1 year $4.00. Anywhere rise in TV
IS.no CHitMdr Texas, $o 00 yeat Bv carrier
i*ot ktialr ontjr. 1 year $3 Mi
The perfect Christmas present for the
Trxas^\otyca" man’vvho has everything is a gift certifi-
ur toy bom* cate for a sunken Spanish galleon.
8 THROUGH 13
LOOK! WOW! —^
Any errnnroua reflection upon the rhara *er, «tand in*
or reputation of any person, firm or corporation, which
may appear in the column* of The Reporter will be
gladly corrttctad up«ni being brought to the attention of
Summers. Mechanical Foreman;
Cooke. Woman’s Page Editor; Heir
H Cooke. Manager; J W. iBilh Cooke. Editor:
’ Tyler, Adverti ing Manager James O <Sanr.»
Foreman; Peggy Cooke and Grarye
Editor; Helen Seethe and Shirtey
no Classified Ad Department. Bob
Luctge, BfKtkkeepIng and ('lastjffed Afl Department, f
Center and Edward Bounds Type:*'ticrb. Wendell D
»nd Roland I.awaon, Printer.s
post off li
as second cla
post office at Rockdale. Tex a 7tk>67. Aindei
March 9. 1H«7. Published Every Tfmrs'dav
matt« r July 10, 1902, at Vie
7fk*67. binder the Act of
Daylight Saving Time was originated
so as to provide another hour of sun-
light. This is all wrong, because so many
Texans have to moonlight in order to
* * *
A news item claims that tardiness
poses a growing problem for white-
collar workers. Finding a place to 'park
takes too much time nowadays.
ALL YOUR GAS NEEDS
.... I (
NO JOB TOO LARGE OR TOO SMALL
BUTANE LP GAS, INC.
Phono 446-5970 (Rockdale Texaco)
HAROLD LOVE, Manager t
TROPHIES... FAME... FUN!
YOURS FOR THE WINNING
IN OUR PP&KCOMPETITION!
SIGN UP NOW-IT’S ALL FREE
Just think of it! If you're a boy between 8 and 13, you
have a swell chance of winning a handsome all-metal
trophy in our local contest.
We’re giving away 18 big trophies in all—one to each
oi the top three boys in bach age group. You’ll be com-
peting with boys in your own age group, so you have a
great chancedo win. __
And this is only the beginning! You could be one of
the winners going to advanced competitions—compet-
ing for more trophies at NFL games. You may even
become one of the National Finalists and attend the
NFL Play-dff game in Miami, Florida, as Ford’s guest
with your mother and dad. You would also take an
exclusive tour of Cape- Kennedy and the Air Space
Museum. Think of alle fun you’d have!
Contact your Ideal principal at ROCKDALE,
MILANO, LEXINGTON, THORNDALE or GAUSE
Schools. If you do not attend one of these schools,
get your appficetion blank at Gaither Motor Co.
COMPETITION SAT, OCT 11 - 9:00 A. M. AT ROCKDALE HIGH SCHOOL FOOTBALL FIELD
ELDON BALL. DIRECTOR
i - ' at——* -—— ;—*-* ^
Gaither AAotor Company
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Cooke, J. W. The Rockdale Reporter and Messenger (Rockdale, Tex.), Vol. 97, No. 40, Ed. 1 Thursday, October 2, 1969, newspaper, October 2, 1969; Rockdale, Texas. (https://texashistory.unt.edu/ark:/67531/metapth982519/m1/4/: accessed April 18, 2019), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Lucy Hill Patterson Memorial Library.