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[People standing at a Borden display]

Description: Photograph of two people standing at a Borden's cheese display in a grocery store. There is a man on the left side of the display who is wearing a dark colored blazer with a white button up shirt and no tie. He is holding a piece of cheese and the woman on the other side of the display is holding a plate out to him. The woman has short curly hair and is wearing a white long sleeve button up with a white skirt and white tennis shoes. The display between them has text on the top portion that reads "Elsie's Cheese Corner" with picture of the Borden mascot Elsie. The cheese is set in this top portion and the front of this reads "Folks who know cheese say Borden's, please!" The bottom portion of the display is a rectangle and on the front is text that reads "Serve yourself with Borden's fine cheeses!" with a picture of Elsie and on the side are pictures of the cheese packaging. On the left side of the image, a display of Hi-Way motor oil cans is visible. Behind the display, boxes of Imperial Powder Sugar and cream cheese are visible. There are signs hanging from the ceiling that indicate the counter numbers of different areas and what product is located in that area.
Date: June 11, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Ann Alden filming an interview]

Description: Photograph of Ann Alden and a guest filming a show. Alden is sitting in a chair on the right side of the room and is wearing a white sleeveless dress. The guest is sitting on the sofa that is to the left of the chair and is wearing a light colored short sleeve dress with a flower on the collar. There is a side table with a lamp on it in between the sofa and chair and there is a coffee table with a plant on it in the middle of the room. In the foreground of the left side of the image is a film camera that is on a dolly and has text on it that has text that reads "Star-Telegram WBAP-TV Television". The walls of the room are covered in curtains.
Date: June 21, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Two men standing in front of a Tartan product display]

Description: Photograph of two men standing next to a Tartan sun tan lotion display. The man on the left is wearing a doctor's smock and is smiling and holding a bottle of Tartan sun tan lotion. The man on the right is wearing a suit and a fedora and is spraying the bottle of Tartan at the other man. There is a sign behind them that features a a woman in a tartan plaid swimsuit who is floating in a pool and the text that is visible reads "Tartan America's most popular suntan lotion". On the table in front of this sign are two cube shaped pedestals that are advertising different products from McKesson Products, such as Cala Cream and Burntone. These products are scattered around the table along with bottles of Tartan and a display of the Tawn Travel Kit. In the background behind the display are shelves with more hygiene products on them.
Date: June 25, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Display of hygiene products]

Description: Photograph of two men standing next to a Tartan sun tan lotion display. The man on the left is wearing a doctor's smock and is looking at the bottle the other man is holding. The man on the right is wearing a suit and a fedora and is showing the bottle of Tartan to the other man. There is a sign behind them that features a a woman in a tartan plaid swimsuit who is floating in a pool and the text that is visible reads "Tartan America's most popular suntan lotion". On the table in front of this sign are two cube shaped pedestals that are advertising different products from McKesson Products, such as Cala Cream and Burntone. These products are scattered around the table along with bottles of Tartan and a display of the Tawn Travel Kit. In the background behind the display are shelves with more hygiene products on them.
Date: June 25, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Two men standing in front of a White Swan display]

Description: Photograph of two men standing in front of a White Swan tea display. Both men are wearing wire rimmed glasses and suits and the man on the left is holding a box of the tea while the man on the right is holding one of the glasses that is being displayed with the tea.The display behind them features packages of White Swan tea stacked on top of the boxes that the product is shipped in. In the middle of the display are stacks of the glasses which have a tulip pattern. The sign on the front of the display has text that reads "White Swan Tea with Glass 35¢ Fresh flavored White Swan Tea Cool Off". The photograph is very dark and grocery aisles are barely visible in the background of the image.
Date: June 25, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Two men advertising White Swan tea deal]

Description: Photograph of two men standing in front of a White Swan tea display. Both men are wearing wire rimmed glasses and suits and the man on the left is holding a box of the tea while the man on the right is holding one of the glasses that is being displayed with the tea.The display behind them features packages of White Swan tea stacked on top of the boxes that the product is shipped in. In the middle of the display are stacks of the glasses which have a tulip pattern. The sign on the front of the display has text that reads "White Swan Tea with Glass 35¢ Fresh flavored White Swan Tea Cool Off". Aisles with cans and bottles are visible on the left side of the image and on the right side a silhouette of a man pushing a cart is visible.
Date: June 25, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[WBAP contest winners]

Description: Photograph of the winners of the WBAP Hollywood trip contest. The woman on the left has on a name tag that reads "Mrs. Thompson Ft. Worth (Waco)" and she is wearing a dark colored hat with a ribbon and a dark, textured dress that has a matching belt and large white lapels. She is holding white gloves and a purse in her right hand and has her left arm interlocked in the other woman's right arm. The woman on the right has on a name tag that reads "Mrs. C.E. Donnell Kaufman (Dallas)" and she is wearing a dark hat and a floral print dress that has large white lapels and a flower brooch on the left lapel. She has her hands clasped in front of her and her purse is hanging from her wrist. She is looking at the woman on the right who is looking past her.
Date: June 11, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Two winners of the WBAP contest]

Description: hotograph of the winners of the WBAP Hollywood trip contest. The woman on the right has on a name tag that reads "Mrs. Thompson Ft. Worth (Waco)" and she is wearing a dark colored hat with a ribbon and a dark, textured dress that has a matching belt and large white lapels. She has a purse and white gloves in her hands in front of her. The woman on the left has on a name tag that reads "Mrs. C.E. Donnell Kaufman (Dallas)" and she is wearing a dark hat and a floral print dress that has large white lapels and a flower brooch on the left lapel. Her eyes are closed and she is holding her purse in her right hand which is being held by her left hand in front of her.
Date: June 11, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Borden cheese display]

Description: Photograph of a Borden's cheese display in a store. The display has text on the top portion that reads "Elsie's Cheese Corner" with picture of the Borden mascot Elsie. The cheese is set in this top portion and the front of this reads "Folks who know cheese say Borden's, please!" The bottom portion of the display is a rectangle and on the front is text that reads "Serve yourself with Borden's fine cheeses!" with a picture of Elsie. Around the display are stacks of boxes of Borden's Cream Cheese, and above the display is a cheesecake. In the background of the image, boxes of Imperial Sugar and and other bags of grocery items are visible.
Date: June 11, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Two people next to a Borden cheese display]

Description: Photograph of two people standing at a Borden's cheese display in a grocery store. There is a man on the left side of the display who is wearing a dark colored blazer with a white button up shirt and no tie. He is placing something on a plate that the woman on the right side of the display is holding out to him. The woman has short curly hair and is wearing a white long sleeve button up with a white skirt and white tennis shoes. The display between them has text on the top portion that reads "Elsie's Cheese Corner" with picture of the Borden mascot Elsie. The cheese is set in this top portion and the front of this reads "Folks who know cheese say Borden's, please!" The bottom portion of the display is a rectangle and on the front is text that reads "Serve yourself with Borden's fine cheeses!" with a picture of Elsie and on the side are pictures of the cheese packaging. On the left side of the image, a display of Hi-Way motor oil cans is visible. Behind the display, boxes of Imperial Powder Sugar and cream cheese are visible. There are signs hanging from the ceiling that indicate the counter numbers of different areas and what product is located in that area.
Date: June 11, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Woman dismounting a horse]

Description: Photograph of a woman dismounting a horse. The horse is a light color with a dark mane and is standing on a brick street across from the Fort Worth IOOF lodge. Only the woman's back is visible and she is wearing a long sleeve, silky blouse with tall riding boots and a hat. There is a sign on her back that is partially visible and the text that is visible reads "Not the Kentucky Derby but The Pullet Derby". A man wearing a suit and a cowboy hat is petting the horse's head and holding its bridle. There is a parking lot across the street next to the IOOF lodge and a car is pulling out of this lot onto the street.
Date: May 4, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Horse-drawn carriage in a television studio]

Description: Photograph of a sound stage with a horse drawn carriage in it. In the foreground of the image, technicians and WBAP employees can be seen operating cameras and other equipment. In the background of this is a carriage with no roof that is being pulled by four Clydesdales. The carriage is a light color with a large back wheel and a small front wheel and a man in a chauffeur's outfit is holding the horses' reigns. In the back of the carriage is a sign that reads "Help the needy through the Star-Telegram Free Milk and Ice Fund ... J Meek Inc. ..." and some of the text is not visible. Above this area are large stage lights and there are curtains on the side walls of the building that are covering doors.
Date: 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Three men standing in front of horses on set]

Description: Photograph of three men standing in front of a horse drawn carriage on the WBAP set. The two men on the sides are wearing light colored suits while the man in the center is wearing a white doctor's shirt and is holding his arms out. They are standing in front of a team of six Clydesdales that are pulling a carriage being driven by two men. There is a backdrop behind the horses that is painted to look like a cloudy sky and there is a panel that is painted like a barn door hanging above this. In the foreground of the image, there is one camera on a dolly and one stationary camera and both have text that reads "Star Telegram WBAP-TV". Two men are operating the camera on the dolly and one is operating the other camera. There is a man in the center who is standing on a platform operating a boom mic. There are various types of stage lights hanging from the ceiling and there is a curtain track running across the room that has the curtains pulled open.
Date: 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Men leaning on a cigarette display]

Description: Photograph of two men standing on either side of a display for Fatima Cigarettes. The man on the left is wearing a light colored, double breasted suit with a striped tie and has one hand resting behind the display and the other behind his back. The man on the right is wearing a white button up shirt with a pattern tie and has one hand resting behind the display and the on his hip.The display is made up of boxes of Fatima cigarettes that are stacked on top of a shelf with a price tag that reads "$1.89" in front of the boxes. On top of these stack is a sign that reads "Buy Extra Mild Fatima the Quality Long Cigarette Take Home a Carton!" and next to this text is an illustration of a carton of cigarettes. The shelf that the display is sitting on has a poster on it for the crime procedural show Dragnet which includes the time the show airs and the shows sponsorship by Fatima Cigarettes. Behind the man on the left are more shelves of tobacco products, including La Zenda and Phillies brand cigars. Behind the man on the right are shelves of various kinds of nuts. In the background of the image are three banners that read "We give S&H Green Stamps". A man's head is visible on the right edge of the image and he is wearing a hat.
Date: April 10, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Horse-drawn carriage outside of the WBAP studio]

Description: Photograph of a horse-drawn carriage outside of the WBAP studio. The carriage is being pulled by six Clydesdales and has two drivers who are wearing chauffeur hats. The side of the carriage has text on it that reads "Wilson & Co." and there is a sign attached to the top of the side that reads "Fort Worth Star Telegram Free Milk & Ice Fund Needs Your Help!" and there is a sign beneath this that is illegible. There is another sign on the other side of the carriage but only the back is visible. The area inside the studio is completely dark and the area outside is an open field with a city visible in the distance.
Date: 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Men standing by a Fatima Cigarettes display in a store]

Description: Photograph of two men standing on either side of a display for Fatima Cigarettes. The man on the left is wearing a light colored, double breasted suit with a striped tie and has his hands behind his back. The man on the right is wearing a white button up shirt with a pattern tie and has his arms crossed in front of him.The display is made up of boxes of Fatima cigarettes that are stacked on top of a shelf with a price tag that reads "$1.89" in front of the boxes. On top of these stack is a sign that reads "Buy Extra Mild Fatima the Quality Long Cigarette Take Home a Carton!" and next to this text is an illustration of a carton of cigarettes. The shelf that the display is sitting on has a poster on it for the crime procedural show Dragnet which includes the time the show airs and the shows sponsorship by Fatima Cigarettes. Behind the man on the left are more shelves of tobacco products, including La Zenda and Phillies brand cigars. Behind the man on the right are shelves of various kinds of nuts. In the background of the image are three banners that read "We give S&H Green Stamps".
Date: April 10, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Men conversing next to a Fatima Cigarette display]

Description: Photograph of two men standing on either side of a display for Fatima Cigarettes. The man on the left is wearing a white button up shirt with a patterned tie and has his left hand resting behind the advertisement while he is holding out a carton of cigarettes in his right. The man on the right is wearing a light colored, double breasted suit with a striped tie and has his right hand resting on the display. The display is made up of boxes of Fatima cigarettes that are stacked on top of a shelf. On top of these stack is a sign that reads "Buy Extra Mild Fatima the Quality Long Cigarette Take Home a Carton!" and next to this text is an illustration of a carton of cigarettes. The shelf that the display is sitting on has a poster on it for the crime procedural show Dragnet which includes the time the show airs and the shows sponsorship by Fatima Cigarettes. Behind the man on the left are more shelves of tobacco products, including La Zenda and Phillies brand cigars. Behind the man on the right are shelves of various kinds of nuts, including "Planters Cocktail Peanuts" and "Double Kay Nuts". In the background of the image are three banners that read "We give S&H Green Stamps".
Date: April 10, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Horse-drawn carriage in a field]

Description: Photograph of a carriage being pulled by six Clydesdales through a field. The carriage has two drivers who are both wearing suits and chauffeur caps and each man is controlling three horses. On the two sides of the carriage are canvases and one side is visible by the text on it is illegible. The field is very flat and there is no brush around the carriage although there is some in the background. In the distance, a cityscape is visible.
Date: 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[...] UNTA_AR0847-002-01-031

Description: Photograph of a horse-drawn carriage that is advertising a charity program. There is one driver sitting in the carriage wearing a chauffeur hat and there are six Clydesdales pulling the carriage. The side of the carriage has text that reads "Packers and Provisioners Wilson & Co." and attached to the top of the side is an advertisement that reads "Fort Worth Star Telegram Free Milk & Ice Fund Needs Your Help! Now on display at Albert J. Meek Inc. Your Packard Dealer". To the right of the horses is a veterinarian, a man in a light colored suit, and a police officer who is sitting on a motorcycle. They are standing in front of a tall radio tower.
Date: 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Horse-drawn carriage coming into the WBAP studio]

Description: Photograph of a horse-drawn carriage coming through the doors into the WBAP studion. The carriage is being pulled by Clydesdales and there are two women sitting in the carriage with the drivers who are wearing chauffeur hats. The area outside of the studio is a field and a city is visible in the distance. Inside the studio, there is a film camera with text that reads "Star Telegram WBAP-TV" on a Houston Fearless Panoram dolly. Above this is a curtain track that has the curtain on it pulled open. There is an exit sign above the door and there are various stage lights hanging from the ceiling.
Date: 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Horse-drawn carriage on WBAP set]

Description: Photograph of a horse drawn carriage inside of a WBAP studio. The carriage is being pulled by Clydesdales and there are two drivers who are wearing chauffeur hats. In the back of the carriage is an advertisement that reads "Help the needy through the Star-Telegram free milk & ice fund" and there is more text under this but only "Now on Display" is visible. In the foreground of the image, two film cameras that have text that reads "Star-Telegram WBAP-TV" are visible. To the left of these cameras is a stand-up stage light, and there are more stage lights hanging from the ceiling. In the background of the image, an open door is visible and a panel that is painted to look like a barn door is hanging above this.
Date: 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Woman advertising the Pullet Derby]

Description: Photograph of a woman advertising The Pullet Derby with a horse. She is wearing a silky long sleeve shirt with tall riding boots and a hat. On her back is a sign that reads "Not the Kentucky Derby... but "The Pullet Derby" starts this week at your Purina Store and WBAP-820 Eddy Arnold Show 7:30 P.M. Saturday". Her left foot is in the stirrup of the saddle that is on the horse. The horse is a light color with a dark mane and is standing on the brick street. There is a man standing on the sidewalk next to the woman who is wearing a cowboy hat and a suit. There are cars parked on the street across from them and there are two women walking on the sidewalk. The building on the opposite side of the street has a sign that says "IOOF Ft. Worth Lodge NO. 251" and there is texted painted on another wall of the building that reads "Service Parking for Western Auto Customers".
Date: May 4, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Ann Alden reading the dictionary]

Description: Photograph of Ann Alden reading the Thorndike Barnhart Comprehensive Desk Dictionary. She is sitting in a chair with her legs crossed and is wearing a light colored short sleeve button up shirt with a sheer, pleated skirt that has a slip under it. The chair is next to a table that has three more copies of the dictionary on it, one that is very large and two that are a normal size, along with a fake plant and a lamp. There is another chair next to the table on the right side of the image. In the foreground of the left side of the image is a film camera that has text on it that reads "Star-Telegram WBAP-TV RCA Television". The walls of the room are covered in floor to ceiling curtains.
Date: April 28, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections

[Ann Alden holding a dictionary]

Description: Photograph of Ann Alden holding a copy of the Thorndike Barnhart Comprehensive Desk Dictionary and looking at the camera. She is sitting in a chair with her legs crossed and is wearing a light colored short sleeve button up shirt with a sheer, pleated skirt that has a slip under it. The chair is next to a table that has three more copies of the dictionary on it, one that is very large and two that are a normal size, along with a fake plant and a lamp. There is another chair next to the table on the right side of the image. In the foreground of the left side of the image is a film camera that has text on it that reads "Star-Telegram WBAP-TV RCA Television". The walls of the room are covered in floor to ceiling curtains.
Date: April 28, 1951
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections