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Summary Interpretation and Recommendation of Sugar Focus Groups Interviews: Richmond, Charlotte, Atlanta, Tampa - August 1971

Description: Report on sugar focus group interviews conducted by Cargill, Wilson & Acree, Inc. discussing new ways to advertise and increase sales for Dixie Crystals sugar. This is done through multiple strategies such as advertising and pricing methods.
Date: August 23, 1971
Creator: Cargill, Wilson & Acree, Inc.
Partner: Rosenberg Library
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