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THE TEXAS JEWISH HERALD EVERYBODY'S BUSINESS____ to shop for gasoline as carefully as the big bus companies do No matter who you are, you’ve got a mighty important gasoline order in your pocket. In the next twelve months you’ll buy 608 gal- lons ... even if you do only an average amount That’s a business-like purchase. It should be based on sound business-like reasons. Consider the facts that have influenced millions of motorists to use Fire-Chief: AN EMERGENCY DUTY gasoline . . . Texaco Fire-Chief meets the rigid Government specifications* for fire engines and ambulance service. Yet it sells at regular gasoline prices. TOURISTS CARRIED the fame of Texaco Fire Chief into every State. Careful checking indicates that more tourists use it than any other brand of gasoline. PURCHASING AGENTS buy it. . . for the exact- ing demands of important users like the famous Greyhound and other important bus lines. FIVE OF THE FIRST-PRIZE winners for the past six years in the national bus line contests for efficiency in maintenance and operation have been regular users of Fire-Chief. Government chemists and purchasing agents of large companies have proved that all gasolines are not alike . . . that good gasoline pays. A tankful of Fire-Chief will tell you why so many careful buyers prefect. TEXACO The Facts Favor It! I TH€ T€XAS COMPANY •Federal Specification W-M-571 for Emergency Fuel.