Mt. Vernon Optic-Herald (Mount Vernon, Tex.), Vol. 95, No. 52, Ed. 1 Thursday, September 17, 1970 Page: 2 of 8
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1971 Chevrolet Lines To Be Unveiled September 29 At Teagu
TMCTTROIT —• Chevrolet ob- J'________________ — I ter nluff tn nrovide increaied ________
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PERSONALS
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WIRE-ONTIME!
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Our Reputation Since 1900 la Your Safeguard
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FEAHJRI3
1 Lb.
Black Hawk
SHURFINE
PHONE J
NORTHE/V
WIENERS 59<
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SHURFINE
y4 Lb. Box
Morton's Tea 29«
19
Shurfine Frozen
6-0z. Can
46-OZ. CAN
DRINK 3
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IBBATUMAY
208 FFJ
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Shurfine 303 Can
Green Beans 5 °*$1
Gold Tip 303 Can
Tomatoes 51
Unless you own a
Funeral Policy
CRACKERS
lb. box 23c
.Electrical Wiring
Installations &
Repairs
Residential &
Commercial
OLEO
2-lbs. 35c
< A
- i
upon
Every
1971 is
top selling
imaginative
Strong
itch i..—
any drui
watch i
One gas grill
that codes like two.
Part of your life insurance will go
toward funeral expenses.
Be relieved of this worry with a
Sam B. Harvey sponsored
Funeral Policy.
The highest quality at reasonable
rates.
Sam B. Harvey Funeral Home
P. O. Box 40 MT. VERNON. TEXAS
• V i
Mm
Sizzle
a steak on one side.
The Arkla Family Chef Gasgrill
has a control for each burner,
for a wide range of heat settings.
While you broil on one burner,
the other can be simmering a
casserole slowly, or cooking some
other favorite dish. No messy
charcoal or expensive lighter fuel
ever needed.
Simmer
a casserole on the other.
Other Gasgrills: 1-burner Family
Chef and the handy, smaller
Patio Chef. Add soft, flattering
Gaslite by Arkla (8 models) for
outdoor charm. Install Gasgrill &
Gaslite together and get 10%
off! Buy on easy payments on
your Arkla Gas bill. Ask any
Arkla employee.
kA
■ I
TALL CAN
Shurfine Milk
6 cans $1.00
ML MONTE
PINEAPPLE
GRAPEFRUIT
ENERGY
BLEACH
y2 Gal. 29c
GIANT SIZE
BREEZE
69c
Shurfine
VIENNASs-1
SHURFRESH
BISCUITS
8-Oz. Can
3 for 19c
MRS. TUCKER’S
SHORTENING
Orange Juice 4°«89‘
4-j'i
1
■Mme
MT.A
Mr. and Mh. Jmw
Jamaa T. Baaa ....
LonaUrfi Bm. .......
Audrey Young .....
duce a
pearing
wagons
ACCO—1
Mrs. Ben
Speaker
Rho Thet
Mrs. Jeanne
making teache
non High Schi
film and spoke
ions for this ft
was director ft
at the Alpha R
ing held Mond
For the devo
tess. Janie Til
23rd. Psalm.
5 days
Watch
NOW Ht
|XgSf ’- J
gin
ML- >
The 1971 regular Chevrolets are the most luxurious the division has ever built. There is greater
glass area for improved visibility. Glass and body contours are more rounded. Flush lift-up door
handles add to body smoothness. The Caprice gets added distinction with a special large grid grille,
deep ribbed wheel covers and standard rear fender skirts. Wheelbase of regular Chevrolet is extended
2.5 inches for added riding comfort and increased rear leg room. The body has a new flow-through
ventilation system and greater strength double-panel roof construction. The new chassis and suspen-
sion system give improved ride and handling. A power disc/drum brake system is standard. New
Chevrolets j><> on sale Tuesday, September 29.
John Scovell, grandson of
Mr and Mrs. N. E Dupree,
and his wife, Diane, of Dal-
las. Mrs. Ed Selecman,
daughter of Mr. and Mrs. Du-
pree, and Mrs. Tom Donnell,
granddaughter of the Dupre-
es, both of Amarillo, spent
Sunday and Monday with Mr.
and Mrs. N. E. Dupree.
NOG1MMICKS...CASH SAVINGS EVERY DAY I
WE GIVE GOLD BOND STAMPS
vette models.
Chevrolet offers an unpar-
alleled choice of station wag-
ons for 1971 — three sizes of
wagons, each with a different
market
SLICED BACON 69<1
WE SELL MONET ORDERS
NETC
HF STORE NO. 1, MT. VERNON
WNULJZZZ
peicm good roa
II
PHILIP HOPE
587-2512 - MT. VERNON
and better
reliability of
There are
emphasis
control,
car in
Don t Scratc
USE ITCH
IN JUST 15 MU'
newls
any drug cour
ITCH-MF>NOT <jui
kills ifemn to s
other K’irfa
Rutherford I»r:g S
Discover «,
,heNew Luxury A R K L A Q A S
<*GAS! ..............................
FEED AND FARM SUPPLY
MT. VERNON, TEXAS
T—■ . > . If;.;**77
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Power brakes are standard
on all regular Chevrolets.
Disc brakes in front team
with new finned rear brake
drums for smoother, straigh-
ter stopping and greater fade
resistance Wider 15 x 6 inch
wheels are standard.
The 400 cubic inch. V-8 en-
ratw
—
r .t :
Original
Anaptasmoah Block
Thousands of csttlo wars pratsetsd Isst yssr with
ACCO Anaplssmosis Blocks ... proving thst they
rosily work, help pravsnt severe looses an out-
break cancause.
Put your cattle on ACCO Anaplssmoste Blocks
now... food them continuously for the rest of the
summer. The coot Is low, amounting Io about three
cents per head per day. Free-choice feeding does
the Job, so there's tittle extra «rerk, no muss or
stress of vacclnstlor.
A word of caution. Bo sure to look for ths ACCO
MRMv AOOO AMMfawoaoeto BtookM* thwedgloal
... the block p«ven offo«iYe last year.
Chevrolet givet
1971 Chevelle new front end design
I. . ’
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. ■ ■ I
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ATHLETES FOOT GERM
HOW TO KILL IT.
IN ONE HOUR.
•Ur. quick-drying T-4-L checks
and burning or your 59c back at
■ug counter. Then, in 3-5 day
infected akin (dough off. 1
HEALTHY akin np|«ar!
Rutherford Drug St< re.
DETROIT — Chevrolet db-
Mnres ite 60th anniversary in
1071 with the broadeat cover-
age of the passenger car mar-
ket in its history, John Z.
DeLorean, general manager,
eaid today.
“Our new cars reflect
Chevrolet's intention to keep
pace with changing needs anc
preferences of American buy-
ers throughout the 1970's,”
DeLorean said.
“From the most luxurious i
full-sized Chevrolet ever built I
to our new Vega 2300 econo- I
my car, we have a 1971 auto- !
mob.le to match each custo-
mer's life style. Each car lire
responds to today s strong
consumer desire for maxi-
mum value, utility and quali-
ty. ’
The new Chevrolet, Station
Wagons, Chevelle. Monte
Carlo, Nova, Camaro and
on sale
Tuesday,
deliver-
Single-unit Power-Beam headlamps and a new grille and front fender lamps incorporating
parking, turn signals and side marker are features of the 1971 Chevelle. Chevelle continues to be the
industry’s top selling intermediate car. This Malibu model has hidden windshield wipers, full door-
glass styling and Astro Ventilation with vent-porta on the instrument panel. In 1971, SS equipment is
available on the Malibu Coupe and Convertible with any optional V8 engine. Chevelle ano other new- (
Chevrolet models go on sale on Tuesday, September 29.
Lut^ry •bound* in "
1971 Chevrolet Caprice Coupe
____________Mou
Second Clan Pmtai
Mount Vernon Opt
and Herald con so Ik
» The Mount Vernon
discretion.
One year in Frank
Six monthn in alx
One year elaewher
One year outside (
All errors and misr
be corrected when.
No charge is mad<
gatherings where ru
goods or waren of
will !>e applied.
_
• ■ I'
I
I
1
retor which reduces
emissions.
The CEC valve also im-
proves engine operation and
permits lower idle speed set-
tings. This helps eliminate
engine after-run or dieseling
and minimizes automatic
transmission creep, reduces
engine noise, improves en-
gine cooling and idle fuel ec-
onomy.
All Chevrolet engines have
been designed to operate ef-
ficiently on the new no-lead
or low-lead gasolines. In ad-
dition to the lower exhaust
emissions attainable with this
e n g i n e/ fuel combination,
there are benefits in longer
life for spark plugs, exhaust
system and other engine com-
ponents.
If these no-lead fuels are
not available, any leaded gas-
oline with a research octane
number of 91 or higher may
be used.
Chevrolet in 1971 is pub-
lishing two horsepower rat-
ings for each engine — the
gross output without engine
accessories and net or as-in-
stalled output of the same
engine with accessories.
The net or as-installed test
method follows recommended
procedure of the Society of
Automotive Engineers and
represents actual perform-
ance of an engine as installed
in an automobile.
All Chevrolet car lines use
a scaled side terminal battery
in 1971. Because the electri-
cal path is completely sealed,
this battery eliminates corro-
sion at electrical terminals.
All Chevrolet engines in
1971 use slim-line spark
plugs. This new plug design
makes possible use of a
3-LB. CTN. 69.
, gine is standard on Caprice-
models in 1971. Six engines
are available on the full-sized
Chevrolet ranging from 250
to 454 cubic inches displace-
ment Besides standard 3--
speed manual transmission.
Powerglide and Turbo Hydrs-
matio automatics are avai-
lable.
type of tailgate.
The full-size wagons intro-
“Glide-Away disap-
tailgate. Mid-size
have dual-action
gates and the new small Vega
Kammback has a one-piece
rear window-gate that swings
up for maximum accessibility.
Each of the eight car lines
has special
emissions
Chevrolet
equipped with an Evaporation
Control System <ECS) which
significantly reduces fuel va-
por emissions.
In addition, Chevrolet for
1971 has developed a Combin-
ation Emission Control (CEC)
valve mounted on the carbu-
Chevelle, 1
Nova. Camaro
Corvette models go
in dealerships on
September 2f>
ies began last week.
The regular Chevrolet and
full size Chevrolet station
wagons have the biggest
change of any year in recent
history. Chevelle has a new
front end treatment, Monte
Carlo gets added distinction,
Nova has a larger base engine
and there are refinements for
the popular Camaro and Cor-
io provide increased
s to fouling.
Every 1971 model baa ex-
tenalve safety features for
occupant protection, accident
prevention and anti-theft.
Chevrolet offers 15 colors
for 1971 of which 13 are new.
There are up to six two-tone
color combinations, five vinyl
top colors and two converti-
ble top colors.
Here are details
line:
Chevrolet — The industry’s
car line blends
engineering and
styling in the most luxurious
Chevrolet ever built.
The new body has a longer,
engine-oriented hood and a
deep, full grille that extends
below the bumper. Glass and
body contours are more
rounded and windows extend
further into the roof, giving
easier passenger entrance
and exit.
Flush, lift-up door handles
add to the body smoothness.
At the rear, a low decklid
and rectangular taillights em-
phasize width
The nine Caprice, Impala,
Bel Air and Biscayne models
have up to 14 percent more
glass area for greater visibi-
lity. This, plus the low belt
line, add to the road hugging
look of luxury.
While less than an inch
longer than 1970 models, the
regular Chevrolet has a sig-
nificant 2.5 inch increase in
wheelbase to 121.5 inches.
This adds to riding comfort,
reduces the front floor trans-
mission hump and increases
rear leg room more than two
inches in the coupe.
Although the car is lower,
a new body-to-frame design
allows more head room. Dou-
ble-panel roof construction
has greater strength and
sound absorption for interior
quietness. New foam-filled
seats give greater passenger
comfort.
A new flow-through venti-
lation system provides a con-
trolled supply of outside air
to the passenger compart-
ment The system is in oper-
ation whenever the ignition
is on and uses functional lou-
vers at' the rear of the car to
exhaust air.
The all-new interior has a
cockpit-like treatment of the
instr, m. nt pane, and a cush-
ionedcinter steering wheel
An aircraft-type wiring ap-
preeach increases instrument
pane] serviceability. An in-
terior hood release gives ad-
ded theft protection to the I
engine compartment.
Caprice models have added
distinction with a special
large grid grille, standard
rear fender skirts, deep ribb-
ed wheel covers and a brush-
ed aluminum rear panel
The Caprice and Impala
Custom Coupes again have
an exclusive roofline. The
Son-nw^**
< of catt»e _
Impala convertible has a ne^
type of folding top that al-
lows a full width rear seat.
This year all models have
longer, 18-inch windshield
wipers for a larger wiping
pattern.
The 1971 Chevrolet is the
smoothest and quietest riding
ever built. Its new chassis has
forward mounted steering for
truer response1
durability and
wheel geometry,
computer-selected coil springs
at all wheels and advanced
4-link rear suspension sys-
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Bass, James T. Mt. Vernon Optic-Herald (Mount Vernon, Tex.), Vol. 95, No. 52, Ed. 1 Thursday, September 17, 1970, newspaper, September 17, 1970; Mount Vernon, Texas. (https://texashistory.unt.edu/ark:/67531/metapth1281297/m1/2/: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Franklin County Library.