The Abilene Reporter-News (Abilene, Tex.), Vol. 67, No. 321, Ed. 2 Thursday, June 24, 1948 Page: 16 of 24
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, THE ABILENE, TEXAS, REPORTER-NEWS
Abilene, Texas, Thursday Evening, June 24, 1948
IN NEWSPAPER BUSINESS
BUT SHE DIDN’T
NEED EDUCATION
Ward Mayborn, 50 Years in
Bigtime, Enjoys Minors Again
BY WILLIAM C. BARNARD
Associated Press Staff
Ward Mayborn. handsome, sil-
ver-topped publisher of the Shen
man Democrat, has an interesting
past and a promising future. This
year is his fiftieth in the news-
paper business and he says:
“I’d sell about 35 of those years
cheap but I wouldn’t take a mil-
lion dollars for the ones coming
up.”
At 68, the Sherman publisher is
alert, aggressive, works around
the clock and scowls at the 40-
hour week as “the curse of the
newspaper business.”
“How do they expect a reporter
to learn anything in an eight-hour
day? When I started out, it was
an 18-hour day at $6 per week."
He does his work right out in the
big front office of the Democrat
where no partitions separate the
advertising, business and editorial
departments.
"I don’t want any strangers
working for me."
While we talked to Mayborn, an
employe came to his desk with
the news that a city group con-
, “Newspapers are getting better
. all the time, feeling their responsi-
bility to the public and sincerely
wanting to give service. Any news-
paper worthy of the name is found-
ed on integrity and thrives on in-
ROME, June 24. —“Miss
Rome University,” crowned
yesterday, was uncrowned to-
day
Investigation established the
fact that shapely Francesca
Loredona, whose charms won
her the unanimous nod of the
judges, is not a student.
So they picked sharpely
Ornella de Filippis—after care-
fully checking her university
record.
GREEK FIREBOMBS CAUSE
HEAVY GUERRILLA LOSSES
and 15th Divisions from the east.
Such a juncture would close the
rebel escape route north to Al-
bania.
Color “staining" with
waves without killing the
Wheat-flour proteins promise
light Wheat-flour proteins West,
living longer life to dry cells used in
templated a secret meeting, with
newspapermen barred.
"Tell them,” said the publisher,
‘that either we get the story
straight or we get it the best we
can. Tell them that we’d much
prefer a straight story and that if
they’re smart, so would they.”
(The reporter got in.)
Here are some Mayborn obser-
vations on journalism:
WHY FEEL OLD AT
40, 60 OR MORE
Why be the victim of the older
Mfe apparently has lost its zest, 3
may be able to enjoy life as you di
youth. If added years have slow
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tegrity.
“In days to come, newspapers
will spend more time in educating
their employes in all departments.
There is considerable literature to-
day on how to put out a newspaper.
In my early days, you had to feel
your way.”
He wasn’t kidding. Once he man-
aged a newspaper that didn’t gain
circulation. So he got out and
knocked on 500 doors and asked
500 families: "Why don’t you read
my newspaper?" Then he took the
answers and put some suggested
changes into effect. Circula-
tion zoomed.
“Newspaper ethics of today are
a fine thing,” said Mayborn. “I’ve
seen a lot of muckraking in my
time. It was exciting but not
healthy. Newspapering today is a
self - respecting business that a
young man with imagination,
boundless energy and hustle can
join with pride But clockwatchers
please stay out.”
Native of Kinsman. Ohio, May-
born attended a night school and
business college but “never got a
diploma in anything." Most of his
career was with the Scripps News-
paper group. He started as office
boy with the Akron Press, was
graduated to the Cleveland Press
and, in 1906, established the Evans-
ville, Ind., Press. By 1909, the
Evansville paper had a circulation
of 8,000—a circulation sold by teen-
age boys. "I made a game out of
it, giving them plenty of prizes,
picnics and free shows. Harness
the energy of 16-year-olds and
they’ll pick up a building and move
it to the other side of the street.”
Mayborn became general man-
ager of the Evansville paper, the
Terre Haute Post, the Denver Ex-
press and the Scripps paper in
Memphis. At Dallas, in 1919, he
established a regional office to op-
erate Scripps papers in the South-
west. He started the Fort Worth
Press in 1921 and in 1923 founded
the El Paso Post. From 1923 to
1929 he operated the El Paso Post,
Albuquerque State Tribuene, Hous-
ton Press, Fort Worth Press and
Oklahoma City News, all at one
time.
He left Scripps in 1929 and
bought the Temple Telegram.
From 1930 to 1935 he published
Hearst’s Baltimore News Ameri-
can. From 1937 to 1941 he was
general manager of the Nashville
Banner and Tennessean. And from
1941 through 1944 he was assistant
publisher of the Chicago Sun. He
came to Sherman in 1945.
Mayborn, a friendly fellow with
a large charge of sentiment, finds
his biggest reward in the successes
made by men he trained Point to
almost any section of the U. S.
and you’ll find a newspaper execu-
tive Mayborn hired as an office
Principal industries in New Mex-
ico are productions of lumber, pot-
ash, gasoline, blister copper and
Indian jewelry.
SECOND ARMY CORPS HEAD-
QUARTERS, KOZANE, Greece,
June 24. (A) — The Greek Army
rained 500-pound firebombs today
on Communist rebels fighting des-
perately to defend the eastern
flank of their Grammos Mountain
stronghold.
Captured Guerrillas said their
losses on Amouda Ridge, north-
west of Nestorion, were "terrific."
They were slammed by artillery
and planes all day yesterday.
A high - ranking Greek officer
said the tough Amouda fight,
though apparently holding up the
army’s advance, was serving the
purpose of a powerful offensive
aimed at smashing the Communist
rebellion.
“Our job is to kill and destroy
bandits," the officer said. “That’s
what’s happening on Amouda.”
Unofficial reports listed nearly
600 guerrilla casualties since the
offensive started Sunday night.
Rebel Leader Markos Vafiades
was reported than to have about
7,000 men in the 1,000-mile-square
Grammos pocket.
There was litle news here con-
eerning fighting on the western
side of the pocket, where spear-
heads of the Ninth Division are
trying to ram through and make
junction with troops of the First
In London, the Communist
“Free Greece” radio broadcast a
report that the guerrilla forces
succeeded in their first counter-
attack Tuesday, routing a battal-
ion. Markos was quoted as saying
his men were displaying “unflinch-
ing courage" before the offensive.
In Athens, newspapers were ad-
vised that military censorship on
operations against the guerrillas
will be imposed today. The press
ministry said foreign correspond-
ents would not be affected, only
Greek newspapers.
Effective fly control depends on
good sanitation plus proper use of
DDT sprays.
1152 s 2nd.
Dial 4824
cell is a new microscopic tech-
nique that is expected to reveal
much about important life proc-
esses.
electric batteries, such as in flash-
lights, by delaying the deteriora-
tion that occurs particularly un-
der tropical conditions.
Backache, Leg Pains
May Be Danger Sign
Of Tired Kidneys
ue backache and leg pains are making you
miserable, don’t just complain and do noth-
ing about them. Nature may be warning
you that your kidneys need attention.
The kidneys are Nature’s chief way of
taking excess acids and poisonous waste out
of the blood. They help most people pass
about 3 pints a day.
If the 15 miles of kidney tubes and filters
don’t work well, poisonous waste matter
stays in the blood. These poisons may start
nasring backaches rheumatic pains leg
pains, loss of pep and energy, getting UP
nights, swelling, puffiness under the eyer
headaches and dizziness. Frequent or scanty
=========-
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relief and will help the 15 miles of
tubes flush out poisonous waste fem
od. Get Doan’s Pills.
0
boy.’
And as for Mayborn: "I feel like
a big leaguer who has come back
to the minors. And I’m having
fun."
For years all kinds of foods and
many beverages have been pre-
served in cans. Strangely enough
the prime necessity of life, water
has only recently been canned
with success, despite a long-stand-
ing need for such a product.
PAY CASH AND SAVE
PICKET FENCE
A small shipment of 48” Red, Green and White
Picket Fence.
WALL CANVAS, 12:50 weight .............per yard 16Ye
SCREEN WIRE
Galvanized, Bronze, and Aluminum Screen Wire
in widths 24” thru 36”
FIR BOARDS
1x12 — 6’thru 20’.................per 100’ $10.50
SCREEN DOORS
We have most needed sizes in this item.
RED CEDAR SHINGLES
No. 3............................per squares $6.49
Ne. 2 Centigrade ..................per secure $10.49
HILGER FLOOR SANDER & IDGER
Use our rental units for an economical floor finishing
job. Finished materials available from stock,
BUILDERS HARDWARE
PITTSBURGH PAINTS, ENAMELS end VARNISHES
- Repair and Remodel Loans
10% Down Payment.
6 Months to 3 Years to pey.
• See us for your building needs..
We will try to help you.
FE w BAIMAN LUMBER
1 (1 DUWMAIN-OMANY
l 902 N 5th Dial 5264
- PAY CASH AND SAVE
Makes Fried Foods
Extra Delicious
Forms a delicious, golden crust
around the food sealing in all
natural juices and flavors. Re-
quires only water for mixing.
00%
CHICKEN
CHOPS
STEAKS
FISH
OYSTERS
SHRIMP
ONION RINGS
GAME
CONTAINS ALL MecedGT% SEASONING
Tavor%
"Well, that’s better!" That’s what most women ex-
claim after one bracing glass of Our Own or Nectar
Tea. These famous blends brim over with goodness
and flavor. They’re truly delicious, because they’re
Flavor Tested by experts.
NECTAR TEA
NECTAR TEA BAGS
A national favorite, rich and flavorfull
* 53c
50: 45c
FOUR OWN TEA :
OUR OWN TEA BAGS
49c
A popular blend, full-bodied and vigorous!
50 £. 41c
SUPER MARKETS:
I enor anuamc a vacinc Tea co
0
Sn
California
Oranges
California
Lemons
HERE THEY ARE!
Large Sugar-Ripe Juicy Honey Loaf
PINEAPPLES
The kind you’ve been waiting for. Sup-
plies are plentiful and prices low. • Stock
up today and can ’em for later usel ea.
25
. 13€
15
% C
BLACKEYE .
Peas
el H
Lettuce
2 lbs. 15c
*10
CANTALOUPES
Just arrived from the sunny fields of Cali-
fornia. They’re full-ripe, sugar-sweet. Get
plenty for grand eating!
. 10
Ne. ! Red
Potatoes
Long White
Potatoes
5. 25c
5.27 .
Golden
Carrots
White
Onions
10
2 lbs 17 e
There is None Better!
White House Milk
Sultana
Peanut Butter
Ann Page
Cider Vinegar
Ann Pege
Salad Mustard
Ann Page
Grape Jelly
Ione
Pork & Beans
Herb-Or
Bouillion Cubes
Mexene
Chili Powder
For Laundry
Linit Starch
A-Penn
Lighter Fluid
Two Piece Regular
Mason Fruit Jars
Tve Piece Regular
Mason Fruit Jars
Two Piece Regular
Mason Fruit Jars
Top Quality
A & P Fruit Pectin
Popular Brands
Cigarettes Carton
9 Tall
3 Cans
2 it
0
Ec
42c
59c
& 17c
de
a
Pkq.
ft
%
CM
Teh
“a"
‘s
ft
lOe
21c
lOe
10c
12c
12c
lOe
59c
69c
99c
9c
$1.62
€
6
€
Sultana Fruit
COCKTAIL
N.I AE
25c
Heinz Fresh Cueumber
PICKLES
24-oz. 91
jor 3lc
Eight O’Cleck
COFFEE
3 # 5115
American Cheese Food
CHED-O-BIT
5 Ib. $110
L loaf I
BREEZE
One Pkg. 5c with
purchase of one at
Regular Price
Both For
34c
Sunnyfield Cooked, Ready-to-Eat
HAAAS Half or
T/Io Whole
Shank
eut ......
67c
n. 73c
Bu#t 771,
eut...........%. / IC
An A&P Product!
(35 7
wni se-freskne
W
A new ABP Preduet—the finest quick-frenen
fish you ever testedl It’s tasty, setisfying—eary
te prepare. There’s ne cleaning to de. Ne
waste. Approximately three servings in each
peckage.
HADDOCK -
CODFISH -
ROSEFISH -
SOLE
AiR
%. 45c
. 43c
J. 35c
. 63c
Sunnyfield
Cooked Picnics
By The Pines
Slab Bacon
Store Sliend
Slab Bacon
Fancy
Salt Jowl
Feney.
Salt Bacon
All Meet
Sliced Bologna
All Must
Skinless Wieners
Naked Leaf
Pickle and Pimento
Naked Leaf
Macaroni and Cheese
Steed
Liver Cheese
Seiend
Luncheon Meat
Sliced
Chopped Ham
American er Fimente
Sliced Cheese
Yeunebiend’s Cartes
Cut-Up Fryers
Younebleed’s
Whole Fryers
s. 55c
m. 59c
n. 63c
». 25€
. 29€
A 53€
* 55€
w. 25€
vn. 25€
* 29
*. 29
wn 39
. 59€
.. 85€
. 79€
Process American
Mel-O-Bit Cheese
Prem
Cottage Cheese
Kraft’s Philadelphia
Cream Cheese
Helms Prepared
Maccaroni
AMP Pure Concord
Grape Juice
Sunnyfeld
Rice Puffs
Sunnyhel
Wheat Puffs
Sunnyheld Indavndual
Asst. Cereals
Sunmyhel Individual
Rice Gems
Nabisee
Ritz Crackers
Nibies Graham
Honeymaid
Jane Parker
Sugared Donuts
2 & $1.21
8 23 :
Pkg. 17c
€t 17c
£ 35c
ft 17c
ft l3c
Cin. of 97.
10 Fkes. 27c
2‘, 23c
ft 31c
k 27c
Dem. 18c
Here’s • Dessert Delight
that’s sure te.please
the entire family
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SHOPPING COMFORT
1833 s. 1st
ANGEL FOOD
BAR CAKE
15 oz.
A. Mer
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The Abilene Reporter-News (Abilene, Tex.), Vol. 67, No. 321, Ed. 2 Thursday, June 24, 1948, newspaper, June 24, 1948; Abilene, Texas. (https://texashistory.unt.edu/ark:/67531/metapth1645589/m1/16/: accessed July 16, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Abilene Public Library.