The Seminole Sentinel (Seminole, Tex.), Vol. 49, No. 6, Ed. 1 Thursday, January 5, 1956 Page: 3 of 12
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GRASS ROOTS OPINIONS
KNOXVTLLE, IOWA, EX-
PRESS: "What would happen il
all the government aid was
knocked out entirely? Wouldn't
everything be in the same posi-
tion? Maybe you wouldn't get
a lot of things you are getting
now, but you wouldn't have to
be paying out most of what you
can make in government taxes
either. Finally you have to pay
for everything that you get. The
governtnent or the state has
nothing."
* * *
FAIRMONT, W. VA„ MONON-
GAHELA NEWS: "Business men
in America always have accept-
ed risks as part of the price of
freedom, and part of the price
of successful business operations.
But nobody willingly is going to
take risks unless there is a good
reason, a strong" incentive, for
doing so."
* * *
RUNGE, TEX., NEWS: "Given
time and a lot of it, even a
Government eventually learns a
thing or two. For example, the
U.S. Government plans to buy
surplus pork, but instead of plac-
ing it in storage, will supply it
to school children and needy per-
sons."
* » *
CLEVELAND, MISS., NEWS-
ENTERPRISE: "One of the
strangest notions that can per-
vade a people is that the state
has money of its own . .. . and
nowhere, perhaps, is that notion
more firmly fixed than in the
United States. This is in face of
csjr==ji=ai=ifr^r=^f=^r==jr^i==jr==j|=^r^n=lf==jf===jf=
WILL YOU
RfCOVERi
if disaster
strikes your home ?
SMALLIN - WORTHINGTON
INSURANCE AGENCY
116 AVENUE B, SW DIAL 8542
the fact that it is very clearly
evident to anyone who will just
stop a moment and think that
f=Ti=Ji=JiS=Jr=li=l(=Jr=Jf=Jr=Jr=ir=Jr='r='P=»r=Jr there is no such thing ..."
tVAMMAm
...with JAMES C INGEBMTSEN
PrwIAmt, Spiritual Mobilization
Ewan Clague, U. S. Commis-
sioner of Labor Statistics, said
recently, according to the As-
sociated Press, that private ini-
tiative will have to do much of
the job of Improving conditions
in low - income areas.
That, I should say, is one of
the prize understatements of the
year. The truth is that private
initiative will have to do ALL
of the job of improving condi-
tions in low - income areas.
For the supplemental "Federal
action" reportedly deemed, by
Clague to be "also essential" is
simply the government's use of
taic money derived from busi-
nesses run by private initiative.
So, willy-nilly, as long as we
are free, all economic improve-
ment comes from private initia-
tive. Government cannot add to
this; it can only subtract from
it.
To tax private industry and
then hand back part of the pro-
ceeds labeled "Federal aid" is not
to change the facts. It is sim-
ply to confuse the situation by
switching labels. If the govern-
ment confiscated a trainload of
canned peaches, for instance, rip-
ped off the labels and applied
new ones reading "Product of
Government," and then handed
them back (after putting away
several carloads in its own pan-
try to feed the label-changers),
we could easily see what was
happening. Why can't we see
that essentially the same thing
happens when government first
taxes us and then hands back
part of our tax money as "Fed-
eral aid?"
Modern Day Salesman Creates Sales Volume That Hakes
America's Large-Scale, Low-Cost Production Possible
THE SEMINOLE SENTINEL
Already rich in past gains, the
people of the United States look
ahead to a bright future of great-
er abundance, but to make it a
reality an enormous creative sell-
ing effort will be required.
This is the job of the modern
salesman who, backed by scien-
tific service, creates the sales
volume that makes possible the
large - scale, low • cost produc-
tion which is the broad base of
national well - being.
How the modern salesman
works, what he does, and why,
is portrayed in a 32 - page book-
let entitled "The Salesman Story"
published Dec. 28 by the Du Pont
Company. It illustrates the vital
fiyictlon performed by the na-
tion's five million salesmen and
the vast sales effort that em-
ploys, directly or indirectly, per-
haps 15 million men and women.
It relates how the old • time
drummer passed out of the scene
to make way for men who, by
their selling, create new indus-
tries and new products that
raise the standard of living for
all.
"The modern industrial sales-
man is a professional. Glad-haud-
ing and back - slapping are not
his basic attributes," the docu-
mented booklet reports. The
■"new kind of salesman" must of
ten be part scientist, part econo-
mist, or specialist in other fields.
"He is mature, in experience and
know - how, before he tries to
sell."
"America's material abundance
is a triumph of creative sales-
manship," the booklet declares.
"The productive genius that de-
veloped the nation's resources
gained meaning only because its
fruits were distributed widely.
It was salesmen who spurred de-
velopment of the mass market to
support mass production ....
They popularized the products of
science and invention, and fore-
saw the day when luxuries would
become commonpl&ce."
By photos and text, the book-
let illustrates how many com-
monplace things have been
brought from laboratory to re-
tail counter by creative sales.
Among other stories, it tells how
sales development of a refriger-
ant resulted in hundreds of mil-
lions of aerosols, the push-but-
ton containers dispensing almost
everything from insecticides to
perfumes.
A two - page feature shows
how the sales program brought
the new wash - and - wear fabrics
to millions of customers. Another
tells of the seven sales involved
in getting a $13 nylon dress to
the retail counter ... a dress
that might have cost three times
as much if made by a seamstress
or any single company.
There are "all kinds of sales"
which the shopper does not see
preceding his purchase. A pair
of nylons can involve 10 inter-
mediate sales before reaching
the store; a man's suit, 18 sales.
Without the contributions of
the salesman, "an invention
might remain a laboratory curio-
sity, or, at best, its price would
be high, its market narrow. New
products can be mass - produced
only as sales develop a market
for them. Prices can fall only
when booming demand makes
possible efficient mass produc-
tion."
Of the innumerable types of
sales made in the nation, all
have one thing in common: "Ulti-
mately, their efforts contribute
something to the production and
distribution process so that the
consumer gets a better buy for
his dollar."
The customers "base their de-
cisions on quality, service, and
price, and buy from the sales-
man who offers the best combi-
nation of all three."
Illustrating the research and
development behind the products,
L
1
9c
\9c
19c
It looks
high priced
...but its the '56 Chevrolet!
mm
Who wouldn't mistake this handsome new
Chevrolet for a high-priced car!
It looks strictly "upper bracket" with its
bold new Motoramic styling ... its longer,
lower hood ... its proud new grille that
spans the full front end.
Even the details would do credit to an
expensive car . . . like the sleek, high-fashion
taillights (the left one hides the gas cap!).
But, even beyond the costly appearance
of its Fisher Body, Chevy gives the high-
priced cars a run for their money. For it's
THE NEW BEL AIR SPORT COUPE—one of 19 high-priced-looking Chevrolet models.
one of the few great road cars built today!
It brings you the added security of nailea-
down stability on turns and lightning accel-
eration for safer passing. Horsepower now
ranges all the way up to 205! All engines now
have hydraulic-hushed valve lifters.
Of course, Chevrolet has safety door latches
in all models. In addition, you can have seat
belts, with or without shoulder harness, and
instrument panel padding at extra cost.
There's a new Chevrolet just made for you.
So come in and highway-test it.
THE HOT ONES EVEN HOTTER
McAdoo Chevrolet Company
Phone 3673
SEMINOLE, TEXAS
301 N. Main
the booklet shows some of the
work that goes on so a Du Pont
salesman can offer his "wares"
with confidence that they will
meet the demands placed on
them. It also pictures some of
the company's sales - service
laboratories which provides "a
place to bring customers' prob-
lems for technical study. Cus-
tomers look to the salesman for
ideas ... for a new product, a
way to cut waste, a faster manu-
facturing process. The laborator-
ies help him generate them."
The salesman himself . . . how
he is trained, how he works with
customers and his own service
staffs, and the progress he de-
velops for better living ... is
graphically portrayed in a ser-
ies of ease histories from some
of Du Pont's 2,000 salesmen who
call on 75,000 customers across
the country.
One of these is the case of
the "bug bombs" which led to
today's common push - button
containers. These containers are
products of Du Pont customers.
Most of them include only a few
cents worth of Du Pont chemi-
cals, "Freon" fluorinated hydro-
carbons, the family of materials
used as coolants in refrigerators.
Following t ? wartime devel-
opment of the "bug bombs," sci-
entists sjw possibilities of an en-
tirely new market for "Freon"
as a propellant. To develop it,
the company provided not only
the testing and research neces-
sary but also provided potential
aerosol packagers with a major
advertising, market research, and
sales service support.
"Largely as a result of this
stimulus, an Industry which did
not exist in 1949 sold about 200
million aerosols in 1955 in 100
different lines, grossed $120 mil-
lion and brought customers new
conveniences."
Another case tells of a new
chemical that gave wet - strength
to paper bags, thus increasing
the business of the bag manufac-
turer and providing greater con-
venience for ultimate customers.
In another, safety sells a pro
duct; safety or customers' em-
ployees in handling and using
tetreathyl lead, the anti - knock
compound for gasoline. Still an-
other relates the testing and de-
velopment that produced the
"wash - and - wear" clothing
now made by the textile industry
from Du Pont's synthetic fibers.
These and other histories all
portray the function of the sales-
man making the most of tech-
nology to raise the nation's
standard of living.
I
COTTON FRESH _ A lei.ure-
time favorite, this Cheney cotton
broadcloth sport ihlrt feature* •
neat, all-over pattern. The tightly
woven, lustrous cotton ll cool and
eaay to wash, according to the Na-
tional Cotton Council.
Water - repellent and water-
proof processes make cottons for
raincoats, outdoor furniture, uni-
forms, and sports clothing that
are impervious to rain and damp-
THUBSDAY, JAN. 5,180*
Income Tax Forms
Are Now in Mail
The 1955 income tax forms and
Instructions to individual taxpay-
ers will be mailed between Dec.
27 and Jan. 10 from Kansas City,
L. H. Giddens, Odessa Office of
Internal Revenue Service an-
nounced to d a y. "Taxpayers
should postpone their inquiries
regarding these forms until after
Jan. 10," he said.
"Taxpayers receiving tax
blanks and instructions by mail
should not displace or discard
them, but save them for use in
filing their tax returns, since the
supply of instruction pamphlets
Is limited," he added.
A study of the new tax forms
show a few changes which make
the return easier to complete. A
new tax table for married tax-
payers filing jointly eliminates
the complicated computation on
the return for figuring tax on
split incomes.
Farmers who file and pay es-
timated taxes by the January 15,
1956, deadline may also obtain
the forms they require at district
and local offices. Most post of-
fices have a supply of tax forms
for local residents.
If the poultry flock is to be
comfortable during the winter
months, their housing must be
properly ventilated. Panels made
of a glass substitute are recom-
mended as covers for all outer
wall openings in the poultry
house. Hinge them so they can
be opened on warm days and
adjusted for proper cold weather
ventilation.
FORT WORTH
STOCK SHOW
AND
R0DE0
OPENS -FRIDAY".NIGHT
JANUARY 27
FtllMST SfttTAUt ll It I SlUTBWiSTI
See RODEO
AT ITS BEST
Combined With Beautiful
HORSE SHOW
In Will Rogers Coliseum
2 and 8 P. M. Thru Feb. 5
Rodeo Tickets f 2.50 Including Reserved
Seat and A dm. to Stock Show Grounds
BOih Annual
SOUTHWESTERN
EXPOSITION sad
FAT STOCK SHOW
See Over 8,000 Head
of Finest Livestock In
Clean, Modem Buildings
Ranch and Farm Show
Set what's m« for better farming and living
Hew Ciwaerclal EitiHt Blig.
"ROSALINDA" ESTi
Will HOOKS AUDITOKIUM
Fab. 2, i, 4 at 8:13 P. M. — Feb. 5 at III J P. M.
Rcicrvcd Saala f 1.20; 01.8O| >2.70; O.60
CARNIVAL MIDWAY
A dm. to Ground* 50c; Children 25c
NO IXTRA CHARGE for Admluion to Uvntock
gxf»tll/aaj (aMMi C«iM
ORDER TICKETS NOW!
For Sett SmH to RODEO and "ROSALINDA"
order BY MAIL TODAY. Spacify axoct perform*
once daiirad. EndoM cheak or mcmy order.
MAIL ORDERS to
SNflmstaa Eipdtta «i Tat Unk Ste
km tortir ★ In l» ★ F«t Bgtt
Deen's Construction
& SHEET METAL WORKS
FORCED AIR HEATING and
AIR CONDITIONING INSTALLATION
Call Noon Hour or Evenings
HOME PHONE 2427
PHONE 3702
214 AVE. G, SW
■■■■■■■«« ivify nnnnnnmmuuiwft
Business and Service
DIRECTORY
nnnnnnr
SEMINOLE BUTANE CO.
PHONE
4493
Butane Gas—Tanks and Carburetors
Pick-Ups and Tractors Converted to Butane
REAL ESTATE
FARMS, HOMES, RANCHES and RENTALS
46 YEARS IN SEMINOLE
Pittmon Real Estate Agency
DIAL
2233
BEMINOLE
W. A. WHITE BARBER SHOP
"Your Business Will Be Appreciated"
112 SOUTH MAIN SEMINOLE
jVvTeTrT-GTfTs
Guaranteed Watch Repairing
We WU1 Engrave Your Jewelry
Free When Purchased From Us.
BASHAM'S JEWELRY
DIAL
2031
112 S. MAIN
A. M. JOHNSON PLUMBING CO.
NUF SEP!! I PHONE 2026
Culligan Soft Water Service
PHONE
382
8EAGRAVES
DIAL
2223
SERVING SEMINOLE BOX 87
MONDAYS £ WEDNESDAYS
Permanent!
FOR DISCRIMINATING WOMEN
JEAN'S BEAUTY SALON 196 AVE. U SW
Watch Repairing
FULLY GUARANTEED — REASON-
ABLE PRICES — QUICK SERVICE
JIM GRAVES JEWELRY
112 Aw. B SE
DIAL
2162
Seminole
Chrysler Sales & Service
DIAL
4401
CHRYSLER * PLYMOUTH CARS
CHRYSLER * PLYMOUTH PARTS
Pertain Motor Co.
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Faught, Wendell. The Seminole Sentinel (Seminole, Tex.), Vol. 49, No. 6, Ed. 1 Thursday, January 5, 1956, newspaper, January 5, 1956; Seminole, Texas. (https://texashistory.unt.edu/ark:/67531/metapth416253/m1/3/: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Gaines County Library.