The Tulia Herald (Tulia, Tex.), Vol. 68, No. 15, Ed. 1 Thursday, April 8, 1976 Page: 12 of 20
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PAGETWO
I HE 11 LIA (Swisher County) HERALD
I HURSDAY. APRIL H. i<n,
On Wall Street
A. G.
The consumer is finally
yetting a break in food pnces
at the expense of the giant
food retailers. A softening of
commodity prices is partly
responsible for the March
drop in food prices. Howev-
er. the giant retail chains are
locked in a rough and tough
price war, especially in the
larger cities such as Chicago.
San Francisco, Los Angeles
and San Antonio, where
price cutting tactics are so
cut throat that the Federal
Trade Commission has start-
ed an investigation.
The rate of population
growth is leveling off and
total food consumption has
peaked. This means a market
with little growth is being
fought over by the food
chain. They can grow only by
taking a part of the market
away from another food
chain. The result, lower food
prices for the consumer.
In Los Angeles, food prices
have dropped 5°’n to 10°'o.
Whole top sirloin is selling
SI.49 a pound compared to
SI 99 a pound a month ago.
Round steak is going to $1.08
a pound from SI.29 a pound
last month. In San Francisco,
mans items are below market
prices. Suger. salad, oil.
mayonnaise, shortening,
flour, soup, paper products,
detergents, and catsup, are
all being pushed at below
cost with massive TV cam-
paigns.
The big questions are now :
how long can a price war last
and will it permanently dam-
age the food industry? In a
number of cases, food chains
arc cutting prices sharply on
Texaco-Toons
-By-
Gale Stephens
by BOB HILL
Edwards & Sons. Inc.
Amarillo, Texas
a large number of items in
order to hold on to the
market share they now have.
Anv new sales volume is at
the expense of profits be-
cause retailer's expenses
have continued to climb,
especially labor and advertis-
ing.
Price wars have usually
come at a time of strong
profits. This time the trick is
to stay healthy and strong
even when the industry is
cutting prices sharply and
with no relief in sight for the
retailer.
< "$1.98 worth, pleas*!"
Yes ma'am! Our service
makes it a real barging
GALE'S TEXACO
Best service in town
Phone 995-4404
528 North 87
Tulia. Texas
THE TEENERY
By M. RUTH BILL
SIX WORST MISTAKES.
“If only...!" The saddest
words ever written or spok-
en. The mournful lament of
old age is. "If I'd only know n
then what 1 know now." The
experienced people can help
youth bv sharing ideas and
lessons already learned.
Young people can avoid un-
happiness and misery by
listening to and heeding
advice from their elders.
A great philosopher from
ancient Roman history. Cice-
ro who lived from 10ft to 43
B.C.. lists the six worst
mistakes made by people in
the course of their lives.
(1) It is a delusion to think
that individual advancement
can be made by crushing
others. This idea is over used
as an alibi for doing nothing.
(2) It is a mistake to worry
about things that cannot be
changed. It is much healthier
to learn to accept these
unchangeable things. Then
energy can be centered on
making needed changes.
(3) It is a mistake to insist
that a thing is impossible just
because we can't do it our-
selves. The creative thinking
and energy of someone else
just might conquer that im-
possibility .
(4) Refusing to set aside
trivial preferences is a mi-
stake. Always wanting only
what vou want is a babv-ltke
wav to behave. Personal
relations can be better if you
give more consideration to
what the other person wants
also.
(5) It is a mistake to
neglect education and not to
develop the habit of reading.
When the mind is not used it
becomes stale and stagnant.
(ft) It is a mistake to try to
make other people believe
and live just like we do.
These six monstrous mi-
stakes were listed 2,(XX)
years ago. They are con-
cerned with human relations.
These mistakes apply to-
day—and still need to be
corrected.
•
TRY TULIA FIRST
TULIA WHEAT* GROWER?
HOUSTON ELEVATOR
668-2691
DEPEND ON **
DEKALB
DFKAlB is e registered Uademjrk
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DISCOUNT
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501 North Hiway 87 Tulia, Texas
Open 9 - 8 Daily Closed Sunday
Prices Good In This Ad Thru April 14.
BankAmericaro
1.59
4 OZ.
Go
1.59 Value
10 (.aps
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NOW
ONL1
Hex Sport
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i mutts
ra
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Leather drip
Asst, Cidors
SALE
Llama
.380
Mod. Ill A
PISTOL
Keg. 109.99
SALE
PRICE
Hying IIauk
GOLF BALLS
— Pkg. of 3
Reg. 99r
vtgk SALE
yTj PRICE
□ 6t*
Ray-d- \ ae
S/iorlsm tin
(ribson
camp mi
I Cal. ( tin
Ray-O- \ ae
Heavy Duly
Elourescent Spring Terminal
LANTERN BATTERIES
So. 31HVS
Reg. 3 7.99
99"
23"
2.39
SALE
I 7 Colors I ff
L boose From
1.89 Value
SALE
f • - tommZNyx Eolger's
COFFEE
3 lb. Can
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cofffee
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SUGAR
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Models CO-1 I
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BOOSTER CABLES
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C.II.P. 2.89
SALE j49
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CALCULATOR
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COMICS
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Reg. 2.59
Sill fA9
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Baggarly, H. M. The Tulia Herald (Tulia, Tex.), Vol. 68, No. 15, Ed. 1 Thursday, April 8, 1976, newspaper, April 8, 1976; Tulia, Texas. (https://texashistory.unt.edu/ark:/67531/metapth506738/m1/12/: accessed July 18, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Swisher County Library.