The Hereford Brand (Hereford, Tex.), Vol. 29TH YEAR, No. 32, Ed. 1 Thursday, August 22, 1929 Page: 5 of 12
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Second Section
Honoring the “Talkies'
The Hereford Brand
Published Every Thursday
Our Slogan—“More People—More harms'
29th Year—Number 32.
Hereford, Deaf Smith County, Texas, Thursday, August 22, 1929.
Five Cents Per Copy
W
M M M
+++»4+«++»*4*fr**«4
Star Theatre Installs Highest Type Sound Film
BEST PROGRAMS MADE
I
IB
“ClMto Harmony" with Nanoy
Oarrnll in<1 Ruddy Itogur* a* atara,
baa liwn mtlartad by Manager Par.
her aa the flrat offering to Iw prw-
onted |o the patrona of the Star
Theatre In the flrat talking picture
to be exhibited In Deaf Smith
oeunty.
Nancy Carroll, who waa laat
acen with Roger* In the acreen
version of "Abie’a Irish Roae," la
gorgeoua aa the loading woman,
playing the jairt of a aong ami
ilani'w headliner In a hlg cinema
jwlaco where Ilmldy and his hand
are given a tryout (n thla part
PJVJWWaVfWW
Coming Attractions
THE OPENING PLAY
—One you will rente inlier and talk about for
a long time, because you'll love its sweet story
and the character* in it ... .
BUDDY ROGERS ANl) NANCY CARROLL
“CLOSE HARMONY”
—A story of the up* and downs of those who
work hard to be entertainers in the great thea-
tret today.....
Monday and Tuesday
AUGUST 25 AND 27
A great singing and vaudeville dancing
program full of music.
A RICH COMEDY
'Nothing But
the Truth"
—This one is for fun, and it’s full of it. He
had to go 24 hours without refusing to answer
any question asked him AND TELL THE
TRUTH. They nearly ruined him, hut he
came out all right, and you'll have a wonderful
time watching him do it.
Wednesday and Thursday
AUGUST 28 AND 29
Admission 15c and 35c
THEATRE
Ml** Oar roll demonstrates tlm King-
ing and dancing prowess that mud*
her fa tnou* on the New York atago
before she entered the uiovles.
With blaring trumpet* und moan-
ing saxophone*, not to mention re-
sounding drums and lamenting
trombones, us his media of ex-
pression, Charles f Ilmldy) Rogers,
‘Max* tunes" his wny across the
audible silver screen, seemingly al-
most In person. "Skeefs" Galla-
gher, Jack Oakle and llarry Green
are active figures In the prod tic
lion and give aide supisirl to the
stars
“Close Harmony" Is a Us* |*er
cent talking picture with no silent
versions, It has a remarkable east
off screen favorite*. It lias songs
and Jar./ band music, strong rom-
ance and much sure-llre ennx-dy.
It will be an effective vehicle, de-
clares Manager Parker, with which
to Introduce the "inlkles" to the
patrons -if the Slur Theatre
"Close Harmony." the opening
prodm-llon for the "talkies" next
Monday night, will be repeated
Tuesday i Ight Cars mount sound
news and vaudeville will also lie
presented both night lib-hard l)lx
In "Nothing Hut the Truth," an
all talking fealitre, will he pres
mill'd Wednesday and Thursday. On
Heplemtier 2, "The Italntsiw Man,"
feilnrlng Fddle Howling In an all
talking and singing (del lire will
tie [iresented.
Another all talking and singing
plotnre that will Im- seen und heard
at the Star Theatre soon Is “The
Coro mills," featuring the four
Murx brothers, which Is to lie
shown In Hereford on Monday and
Tuesday, September III and IT
Sound Films Will
Be As Advertised
By Star Theatre
With talking pictures pictures
sweeping the country, to the din of
applause, the upheaval In produc-
tion studios and complete revolu-
tion In the exhibition held, confus-
ion in the minds of the public I*
a iinturui isinstspiem e. Theatre
[Nitrons usually think of all sound
productions as talking pictures.
To remedy tills situation, clear-
ing up much of the confusion In
the piddle mind ami making sure
flint patrons know In advance Jusi
wlmt type of sound picture they
will see, the Wtw Theatre wII lu-
be| every *y>»ilir<inl/.is) attraction
most spis-lflciill.y n* an all talking,
part talking • «r merely a syn hroiv
l/ed pb-turc with sound effects.
Alt -all talking picture. It Is ex-
plained, minus a photoplay In w hi h
every character s|s-aks every word.
Hitch tit'ractlons as "Chlii-Mtowii
Nights," "The l*-M-tnr's Secret,"
I "The Canary Murder Case," "W.irlf
of Wall HI reel," "The Humiuy"
and so oil are in Ibis eatagory. In
many all-talking pictures there are
!a few printed titles to convey wlmt
j t lie performers are saying All re
'oulri-d dialog Is done In the sisiken
, word
In part talking pictures, such ns
"The IJnrkcr,'' a Vltnphone picture,
| The I-eatherneek," "The Spieler,"
| "Allas Jimmy Valentine,” and oth-
ers, there are balking scenes only.
In many Insliances these scenes In
talk tusk,* up from 25 to 75 [air
cent of tlm picture Whether
these scenes are few or many,
such pictures will still ho advertls
led -as [tart talking so Hint the pub-
lic will not expect -an all-talking
feature.
Roth the all-t-alkle* and part-
! talkies are alwuys accompanied by
u synchronised score, playing by
| symphonic orchestra, the music
being records ns the picture Is pro-
duced. There arc also sound ef-
fect s, such ns knocking on doors,
train whistles, autos, truffle noise
'and so on In these pictures.
Again there ure features with
only sound effects and the usual
Imusical accompaniment by means
| of the synchronised score. Such
pictures will be advertised as hav-
ing vivid sound efTis-ts ami sym-
phonic orchestral accompaniment.
In this classification are such pic-
tures u- “The Meriiiyal," “Flying
Feet," "lOusl Is Fust," and so on.
| Nisirly all sound productions no
matter what the clnsalflcatlon, have
a lheme song. Tills Is either sung by
1 Siam (Nino Iri the picture a* a se-
queuce In the picture, or It may
‘he sung off stage by an unseen solo-
list. who rendered the number with
the orchestra as the picture was
being made.
In InsiunccN where a picture
features singing by one of the
characters, such as tu “Abie's Irish
Hose," "The Wolf Hong," and so
on, the picture will lie ttdverrllseil
us "with sound effects -and sing
Ing." Where the singing Is done
merely as part of tho musi-
cal Hceompunlnienl, the picture will
(Gontlmieil On l-ast Page)
OF SOUND IN PICTURE
The Star Theatre la to he con-
gratulated and thanked for the
j wonderful service It will now be
able to render our folks It. Is to
be congratulated further on the
i choice of the sound equipment., the
j DeForest Phouofllm, Invented by
! the father of the radio and sound
! movies, a device which has -urned
the slogan. The Host Hound Ib
Town
"The toonlque of talking movies
Is a fascinating one, states Dr. low
De Forest, whose talking motion plo-
ture oqnl|Mnent Fbonofllm und
1'honodlsc will soon he Inst.slle4
In the Star theatre. It Involve*
(Goiil I fitted On Taist Page)
VA1JVWAVW/AWA1/AVWAV/,V.,.,.V.,.VJ,JWJ,/A
Coming Attractions
To The Public:
We lake a great deal of pride and pleasure in offering sound pic-
tures to the citizens of Hereford, Deaf Smith County and sur-
rounding country.
The DeForrest Phonofilm which we have installed is the product
of Dr. Lee DeForrest, father of radio and reproduction of sound
from film. It is of the highest quality and we invite comparison
with any sound system you have heard in other theatres.
Now! You will he aide to see and hear the greatest variety of
high class entertainment ever offered to the American public.
Broadway is brought right to your door. Now you will bear as
well as see your fuvorite stars. They will talk anti sing lor you
as the choicest stories of master writers unfold before your eyes.
You will hear Richard l)ix talk to you, and Clara Bow and Bud-
dy Rogers and Wallace Beery and George Bancroft and Douglas
Marl-can. In fact, you will get to hear all your favorite screen
stars. Phonofilm brings to you Jeanne Eagles, star of “Rain”--
Eddie Cantor of “Whoopee,” Maurice Chevallier, Paris Matinee
idol, and all the other hig names you've read of hut which have
been available only to city theatre gor;s.
Your real entertainment starts when you have first heard
Phonofilm.
AN OUTDOOR TALKIE
—The first 100 per cent talking movie to he
made out in the open air. A real story of the
idd West, told in a new way, thut brings back
old memories to those who knew it, and serves
as history for those who want to learn . . , ,
“OLD ARIZONA”
—on-
Friday and Saturday
AUGUST 30 AND 31
Admission, 15c and 35c
Star Theatre
An Old-Time Minstrel Show
IAVwKJSIp m
if-
— With it* singing, dancing ami hilarious
music, and a wonderful romance of the South
wound through it that will make you keep itw
memory for years. You’ll he humming “Rain-
how Man” and “Sleepy Valley” over aod over
again after you have seen and heard them . . .
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Kessie, R. E. The Hereford Brand (Hereford, Tex.), Vol. 29TH YEAR, No. 32, Ed. 1 Thursday, August 22, 1929, newspaper, August 22, 1929; Hereford, Texas. (https://texashistory.unt.edu/ark:/67531/metapth584112/m1/5/: accessed July 18, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Deaf Smith County Library.