The Cuero Record (Cuero, Tex.), Vol. 69, No. 127, Ed. 1 Wednesday, May 29, 1957 Page: 7 of 12
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THE CTERO RECORD. Wednesday. M*t St, WI
June Is Dairy Month
customers. This would apply to
stores with one clerk or many
clerks.
A second “must" in the case
of large stores — especially the
leading “Dime Stores." and all
others using self-service— there
should be a number hanging ov-
er each counter, with a bell. This
Specials For
May 31, June 1
Double-Stamp Day on
Wednesday With
Retailing
and for your
BUDGET, tool
Bataon Park, Mass.. May 30.
One of the most helpful new
movements today is a Club of
One Thousand Members who
have banded themselves togeth-
er to help sell
ring, so they could ask for help
and direction to counters carry-
ing the articles they desire to
buy. The Club Members are cer-
tain that these bells would ma-
terially increase sales in all
Purchase of $2.50 or More
merchandise, stores and they will become a
They believe that the consumer necessity in the new large stores
is the ultimate determining fac- being built in shopping centers,
lor in making business good or t’» of Boiler Skates—
bad, and in regulating employ- I will not blame this final
ment. Prosperity or depression thought on the Members of the
depends not wholly on Washing- One Thousand Club, but will take
ton or the nation's bankers, ad- the responsibility for it myself,
vertising agencies, or even man- It is this — that clerks in large
ufarturers. The humble ronsum- stores should wear roller skates,
er of every city, town, and coun- Soon after birth the baby has
Try erossroad also has the future a ride in an automobile and uses
o! American business in his or
her hands.
Results of Advertising
Can Be Multiplied M0%
Anienean manufacturers are
today spending billions to adver-
tise their products in magazines,
•newspapers, and through the ra-
dio and TV. These most attrac-
tive advri lisements are read or
heard by million, usually in the
evening or during week ends.
The readers, and especially Ihe
followers of radio and TV', are
not told the nearest store where
they <an quickly see, feel,
buy the product advertised
These One Thousand <
Members, most of them li1
in humble homes, and many dis-1 are constantly advancing. The
ahled, have .joined forces to tell i continual marking up of retail
consumers by telephone the prices ultimately retards busi-
name of the retailer they should ness. Clerks must do more to
Immediately contact. They then help retailers make a fair profit,
repoit to the manufacturer or or the stores will close and they
his representative the name of will be out of a job This means
the prospect making the inquiry, j that clerks must do more to pro-
These One Thousand Club j mote sales, and espec ially speed
Members in one thousand cities, | up (heir travels about the store,
covering eighty percent of the j The entire nation is going on
consumers in 10,000 communi- wheels from babyhood through
ties. will operate under the ),fe This movement must lie
name of United Information Ser- capitalized by retailers. Hwvev-
vice. This name will be listed in Pr please do not blame this last
one thousand telephone directo- suggestion on the Club Of One
ties. Thousand.
Retail Clerks Must Wake I'p— ___-
This humble group, however, CIX>VED MUTT JUICE
Is not satisfied with the work j For somHhin(? .pecially re-
• hove described. They insist that . . .
consumers who read the adver- j freshing. , combine equal parts
tisementa and listen to the ra-! chilled apricot nectar and apple
dio and eapecially TV, are en-' juice with half a* much pineap-
titled to heter service at the p|P juice. Flavor it with ground
■tore*. The Club Members have c!meg an(1 sug8r to taste Bnd
found that, after they get people | Rhakp jn „ tightlv covered
Into the stores, they do not get'
proper attention. Although their ServP over ra'
Study has not been completed,! ____________ ..Dlinn
yet they have some definite sug- j
gestions with which to start, j Flavor cooked sliced carrots
First, they are convinced that i with a spicy browned-butter
thp owner of the stole and each'sauce. For 3 cups carrots, melt
clerk should have some distinc- 2'» tablespoons butter or marga-
tive coat of the same color. The r*n* w't*1 ’* t*8*!**"1 *a *•
owner could have a star on his «round blar* **""1
•leeve, and the clerks could have and 18 teaspoon ear gro
bars to indicate their years of an . c - . chtlv >nd
_. _ __ , _ , butter slowiv and ligntiy ano
service. The One Thousand Club ovw ^ carloU.
Members would, like to get all ___
•tore personnel to adopt a cer- ! ln 1876 more than 100 thou-
tain shade of orange or crimson SBnd people were killed in India
to distinguish them quickly from during a hurricane.
FOLGER'S or MARYLAND CLUB
Lb. Con
The entire nation is going to
wheels. Most retail clerks come
to the store where they work
eilher in an automobile or on
a bicycle. They know it saves
time and is more efficient. Why
then do they return to the “horse
and buggy ’ era and depend up-
on walking as soon as they e/iter
the retail store at which they
work? I am convinced that rol-
ler skating is coming back into
general use.
1 forecast that not only will we
and see clerks in stores on roller
| skates, hut -also a ma jority of
WHITE WINGS
3 I B. C AN CA.VISTER PACK
Large Size
FOREMOST — Vi GAL. SQUARE CARTON
LIHISY SOI R OR DILL
PICKLES
22 oz.
NIBLET WHOLE KERN El
2 For
FRESH GROUND UIIILI or
2 Lb*.
Specials for Fri. & Sat., May 31st, June 1
N. B. C. Premium Salted
CRACKERS
BARBECUED CHICKJENS"0011?*!00
Cuero Foodcraft
dmund C. Boysen, Carroll E. Ley, Douglas Boysen
ROUND
STEAK
69c
LOIN
STEAK
67c
STEW MEAT
i.b..... 37c
Dry Smoked Country SAUSAGE
CIIUCK
ROAST
* 45c
VEAL AND LAMB RIB
BARBECUE ~
- i.b
H0T SAUSAGE 0-1*
55c
En |
l>e 1
t l SUNSHINE CUP CUSTARD
iXt I
COOKIES
re- 1
1
s
5l
A
,s;| UNCLE WILLIAM 3 — 300 Cans
:| Pork & Beans 25c
1 AMERICAN BEAUTY
: NOODLES
/o 1 .
22c
Ijello
spkus. 25C
II. 11
• | KEN-L-RATION DOG FOOD_______2 Cans 29c
lj| COMET CLEANSER - Reg.
ll
_________2 For 27c
1 WISH BONE
DRESSING
1 °
37c
1 COLGATE
f ■
Tooth Paste
*■ 49c
Frozen Frosty Acres 2 For
1 STRAWBERRIES 43*
New Red Lb.
POTATOES 5*
Libby Frozen Broccoli
SPEARS 25*
Home Grown 3 Earn
CORN 10*
I Libby Frozen Sweet
| PEAS 19c
Florida 2-Lb*.
ORANGES 15*
Franco-Amer. (Tomato Sauce with Cheese)
SPAGHETTI Can 15*
Cranberry
Can
SAUCE
23 *
Del Monte
Quart
PRUNE JUICE
t
35*
Diamond Brand
3 Boxes
MATCHES
25*
Texas Best
25 Lb. Bag
FLOUR
1.99
Kimble Brand
Lb.
OLEO
25*
SOUTHERNS GROCERY
til W. Heatoa St fkm J 41J7
race deliver t
We Give Cuero Savings Stamps!
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The Cuero Record (Cuero, Tex.), Vol. 69, No. 127, Ed. 1 Wednesday, May 29, 1957, newspaper, May 29, 1957; Cuero, Texas. (https://texashistory.unt.edu/ark:/67531/metapth698947/m1/7/: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Cuero Public Library.