Claude News (Claude, Tex.), Vol. 60, No. 32, Ed. 1 Thursday, April 12, 1951 Page: 4 of 18
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OKNEM
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1. Spend your advertising dollar on
doubtful means of advertising that
will not reach the man you wish to
sell! i
<
2. Refuse to spend time on the only
means of advertising that will at-
tract trade to your store. Good news-
paper ad preparation pays off!
3. Spend your job printing money
out of town, even though your local
printer can print anything that is
printable!
The present editors could make
a great deal more money by moving
to a larger paper and becoming a
member of it's mechanical depart-
ment, where wages often run as high
as $400 a month. But we have an in-
vestment here and an interest in the
people we serve!
Our only source of revenue is
"advertising" and "job printing".
That source comes from merchants
who are looking for a proven and in-
expensive source of advertising.
However, they are often taken in by
high pressure salesmen, with a new
scheme; whereas, we would not last
a month with such methods of selling
and misrepresentation!
The weekly newspaper has long
been recognized by National Agen-
cies as the only medium of advertis-
ing that offers a direct, inexpensive,
and definite approach to their cus-
tomers. All means have been tested
by them and the weekly still stands
at the head of the list as the most ef-
fective.
However, weeklies folded and
quit simply because the merchants
and subscribers in their town failed
to recognize the true value of that
paper. Fly-by-night operators don't
have to face these people week in
and week out, so they can speak in
glowing terms of their advertising
methods, scoop up the dollars and
are gone.
If a town wishes it's paper to
continue, the subscriber and mer-
chant must recognize it's value and
worth to the community and refuse
to be taken in by these high-powered
salesmen who are interested in no-
thing but collecting the advertising
dollar..
The best help a subscriber can
give a newspaper is by letting the
merchant know his ad is being read.
With such cooperation a newspaper
can endure. Without it, they simply
go out of business!
We appreciate your patronage!
Ycfflvmftwflr
It Wakes All the Difference In the World.
By PERCY CROSBY
CwtfrlcAl.
~L
r-*TH«e Goes MOSKAN INI,th€
COHPOXR. He WtfOTt too StRttiMd
Fwe SYMPHONIES AND TVO OPCRAJ
,1 uw/c h<* ux*ttf-0oN'r you?
7
iNCvee HCARO
Of HIM
T
Newest Member to the Ain't
Smoking Right Now Society ii
Rupert Tucker of the Post Office
department in Claude. Bodie
he 1* tetter known to his friends
was telling me about his quitting
smoking. He said his couglv was
worse; he couldn't sleep and a
number of other things were get-
ting worse and worse. "Walt just
a minute," I says, "let me hurry
home an get you a membership
card, for you sound to me like a
t'ella' that was Just about ready
to break over." . . I hurried home
and mailed back the card, but so
tar he is still a good member and
my faith is made to believe that
he is over the hump, so to speak.
Best wishes, anyway. . .
O *
We were getting our mail out
of the post office just after the
1st unci one fellow remarked;
"Friends may forget you, loved
ones may not write to you, but
not your creditors; always we have
that friendly reminder from them".
I wondered though if maybe we
don't sometimes forget them for
too long. . .
* * *
Had a nice card this week from
our wonderful friend from up
Washburn way: Uncle Bob Robert- j
son. Glad he feels like writing in
ftt?ain. . .1
« *
Another nice card comes from
O. R. Frieel of Lelia Lake. He com-
ments on my remaiks about new
ruling on spare tires. He agrees
with me that this is a killer-diiler
ruling fcy the bureaucrats and adds
the fact that he is still using the
.laylight that he saved when they
| had him run his clock back a few
| years ago. . . As Mr. Frieel says;
It would be funny, if it weren't so
serious." . .
* ♦ *
Someone has said this: Home
is where you are treated the best
and grumble the most. " , .
'♦ <■
' Several times in the last few
months we have asked that you
write a card or letter to someone
,vho had hud a real long sick spelt
or a very unusual lpt of pain or
sorrow. I don't think anyone that
1 t have mentioned has had the suf-
fering and the pain and the long
time in the hospital that has been
1 the fate of one young man. He is
the one burned in the fire and cx-
ploson at the airport in Amarillo;
Tester Grumke, formerly of Claude.
Month on month he has suffered
.aid surgery on top of surgery to
graft skin that he may be as near
perfect as possible again. Such
question as lias haunted him day
| and night; would he be able to see
again? Would he be a hopeless
' cripple? Anyway, now he is gain-
ing and it might help if we would
all send him a cheerful good wish
and a hope for his recovery. Re-
member we suggested a Good Cheer
Club. Lets all together again wish
this fine brave young man our best
wishes. Address him Lester Grumke
''! Northwest Hospital in Amarillo
God will bless you as it will also
help him.
Howdy! Better late than never
I've always heard. We have been 1 think aU 01 y°u lmlst have
busy as we could be lately. It is wrltten 10 Uncle JaV when he was
mid-term and everyone is taking sick- You u11 know that he had the
mid-semester quizzes I have really1 Bl* Head Lite,ally he actually had
had some lulu's. Jim said that tie ithat very thing' Never dld 1 think
has had a lot of static with some'1 would relent alld fay kind words
of his quizzes too. about him but I broke down and
Dale H. was up to see us this 'sent him a card wishln8 nim 6ood
luck. Seriously, as if there was any-
one left who didn't know, He had
the mumps. I thought this was a
kids disease.
♦ * •
Actually the only things in life
that we can really keep are the I
Dear Mom & Dad
by Chas. Maple,
our Tech. correspondent
TM€«€ 6O€S THE
Fcctew who uiuore J
Ve*! me HAve HO
cucuMte**
)
too pont SAY!
Cos h! 1*0 Cive ANY7HIN<
76 MCC7 A C£L£ PRITV
L|«e THAT. J
1
evening. We went out and played a
little catch until it was too dark to
■see. We were as wild as a March
hare. We surely did shake down our
supper.
I saw Lou Jeanne Tteck yesterday.
She sure does seem to be enjoying
college Anyhow, she surely looks things we give away; du for others
_ ■ I fl 'K i«t 1mp n rl rtimni I.f 111
good.
Jim and I started across the ave-
nue Monday and happened to run
across Bill Robinson. He was about
to go to the library to do some
studying. I guess that he has to
hit the books pretty hard. He said
that everything is going all right
'o far.
This joy and sweet memory will
go with us through the years.
• *
Last Sunday Mama and I visited
with her folks in Pluinview and
they petted us almost to death;
tixed us a wonderful dinner and
took us to their church and all
the way round showed us a good
After we talked to Bill, we bad time pirked lU5 a new member
tft duck to keep Emery Goodin from ^0I ASRNS among the relatives;
drowning us with water. His win- Uwis McGuire of Plainvlew The
dow is just above the path that we on'y trouble is he Ain t Never
follow to go to the avenue. Smoked, but I took him in. Anv-
Oh yes, we had our regimental *ay' Thanks to Aunt Mayme and
review and inspection last Thurs-
day evening. I was so scared that I
could hardly talk to the reviewing
officer. Jim said that he was pretty
scared too.
Well, I will close for now and
write more later.
Aunt Alta, and all the children for
the joyful day.
held in the rodeo arena in the
northwest par! of McLean. The
first performance will be Friday
night at 8 o'clock; the second Sat-
urday afternoon at 2; and the j'inal
performance Sunday afternoon at
2.
Six events will be held, with a
total purse'of $1,200 in prize money.
The rodeo season will officially1 The events will be saddle bronc rld-
opeii in McLean on Friday, Satur-1 Ing, bareback bronc riding, bull rid-
day. and Sunday, April 20, 21, ami ing, bulldogging, calf roping, rib-
22, when the annual three-day rod- bon ropinj. The purse in each e-
eo Is sponsored by the Floyd-Cor- vent will be $200, with an ?ntry fee
bin- Florey Post 315, American Le- of $10 for each eveiit.
' glOII. V • ;
' The three performances will be Thank* for the news this week.
McLean 3-Day
Rodeo Slated
For Your1 Needs in.,.
Parts, new and used machinery. . Jcof-
froy plows, Jeoffroy parts, Kraine
plows, all sizes, l.H. Heme Freezers &
Refrigerators; we have 7 sizes. Demps-
ter water well equipment, also we will
have in a car load of Dempster drills in
a ^few days, there are a few of these left,
these are proven tops for row crop plant-
ing. Also a few sections of Rotary Hoes
left.
International Harvster Parts & Service
Farmers Grain & Implement Co.
IH Parts & Service
Phone 37 Claude
TUNE IN
UNCLE JAY
DIAL 710-KGNC
Amarillo Station At
6:0(1 A. M. TUESDAY
G:25 A. M. THURS. - SAT.
I.et Him Tell You
About The
FlasnOtrac Systim
IIMI Hill Ml APFIKB I It
Low In First Cost
FITS ALL TRACTORS
Cuts Costs 50%
FUEL, OIL, REPAIRS!
There is a "Flash Otrac" System tail-
ored to fit your tractor.
All Installations are made by factory
trained mechanics in our modern
Shop-using the best in modern equip-
ment.
We will call for and deliver your tractor
when installation is completed.
"Flash Otrac" if a money saving invest-
ment for the tractor owner.
firing your motor troubles tn our modern, well equipped
shop - - - for efficient, eennoinieal service,
N0BLITT SALES CO.
STl'DEBAKER
CARS & TRUCKS
RI'TANF. - PROPANE
GAS
Phone 77
OLIVER
FARM EQUIPMENT
SERVAL GAS
REFRIGERATORS
Clarendon, Texa«
Ho* 171
GOOD HEALTH
L WOW OFTEN SHOULD
>OU HAVE A
PHVflCAL
EXAMINATION ?
WHAT is
A T0ACASC FINDING
PIlOC-lWvV VALUABLt 7
Answer to Question No. 1:
1. Children should have semi-
innual physicals and young ad-
jlts should have them once
every year, or once every two
years. Adults should be exam-
ined once a year, since success-
ful treatment of diseases like
ancer and heart disease de-
ends largely upon early diag-
>sis. This applies to supposedly
ealthy people.
Answer to Question No. 2:
2. During World War II every
individual in the armed forces
bad an X-ray examination of the
.hest. This has been termed the
greatest "case-finding program"
ever undertaken. There were
1.2 hospital admissions for tu-
berculosis per 1,000 service men
in World War II as compared to
9.4 in the first World War, large-
ly because of the improve,
.screening process, since in Worl<.
War II far fewer men were ad-
mitted to service who had Tli
in its early stages. Since tlv;
war, similar programs for the
X-ray examination of whoK-
communities—even up to 2 OPJ -
000 people in Los Angeles-
have been shown to be valuable.
Answer to Question No. 3:
3. Brucellosis is undulant
fever, a serious infection usual-
ly spread by raw (unpasteur-
ized) milk or raw milk products.
Since the discovery of antibi-
otics, many patients with this
disease have been cured How-
ever. stringent health regula-
tions governing the sale of raw
milk have reduced the inci-
dence of this disease.
• Copyright 1951 by Heulth Informs
tion Foundation)
e
THEY WOULD READ YOUR AD
TOO, IF IT APPEARED HERE
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Waggoner, William J. B. & Waggoner, Cecil O. Claude News (Claude, Tex.), Vol. 60, No. 32, Ed. 1 Thursday, April 12, 1951, newspaper, April 12, 1951; Claude, Texas. (https://texashistory.unt.edu/ark:/67531/metapth354112/m1/4/?q=technical+manual: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Richard S. and Leah Morris Memorial Library.