The North Texas Daily (Denton, Tex.), Vol. 63, No. 9, Ed. 1 Tuesday, September 18, 1979 Page: 4 of 8
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PAGE 4—THE NORTH TEXAS DAILY
Tuesday, September 18.1979
NBC to use human cartoon
as bait for adult audiences
LOS ANGELES (AP)—The adult
television audience is underrated, NBC
President Fred Silverman said last May.
Kid-vid is an insult. NBC will be the No.
I network by Christmas 1980 and it will
get there by catering to the tastes of
mature audiences.
“The audience we’re programming for
is adults—people between the ages of 18
to 102,” Silverman said, “and not
children and teen-agers, as ABC is
doing."
NBC, HE said, would concentrate
“on such areas as news, theater and
opera . . . well-crafted, intelligent
programs, and huge amounts of news
and information programs ...”
Meet “Sheriff Lobo," spinoff of “B.J.
and the Bear" and one of the new stars
of NBC’s fall schedule. The show debuts
tonight, with an episode called, “The
Day the Shark Ate Lobo.” “A giant
man-eating shark and an escaped bank
robber,” reads the show’s publicity
sheet, “wreak hilarious havoc on Sheriff
Lobo's elaborate and outlandish plan to
con thousands of dollars out of a group
of fishermen ...’’
Like that, adults? Read on, mature
audiences.
TO GET the idea of “The Misadven-
tures of Sheriff Lobo," Fred Silverman
explained to a group of advertisers also
last spring you have to imagine a car-
toon with humans instead of drawings.
He likened “Sheriff Lobo” to “Road
Runner” with human actors.
indeed, "Sheriff Lobo” is easier to un-
NFL beats Pope, 1 ;
stations take pro-ball
NEW YORK (AP)—CBS and NBC
will broadcast regularly scheduled
professional football games Sunday,
Oct. 7, rather than air Pope John Paul
H’s Mass live from Washington. ABC,
with no sports conflict that day, will car-
ry the Mass at 2 p.m.
The National Football League agreed
several days ago to switch a scheduled
game between Washington and
Philadelphia from Washington’s RFK
Stadium to Philadelphia to make the
area near the stadium available for the
Mass.
Both CBS and NBC often broadcast
football double-headers on Sunday
afternoons, with the first game beginn-
ing at noon, and the second at 3 p.m. In
that case, the Mass would conflict with
the end of the first game and the start of
the second.
NBC, in addition, is scheduled to
broadcast the major league baseball
playoffs. The playoff schedule is depen-
dent on developments during the
remainder of the season, but that also
could conflict with the Mass. The two
networks indicated they may show
highlights from the Mass during half-
time breaks.
NBC said it would devote its entire
“Prime Time Sunday” newsmagazine
the evening of Oct. 7 to the pontiffs
Tower urges
more funds
Problem
Pregnancy?
call
Abortion
Alternatives
383-2626
visit, with special emphasis on the Mass
that afternoon.
"Prime Time Sunday" normally airs
9-10 p.m. but might be delayed that
night to 10:30-11:30 by a baseball
game. Television coverage of pro games
was interrupted last fall for the installa-
tion of Pope John Paul I.
derstand if you bear Silverman's instruc-
tions in mind.
Claude Akins plays Lobo, a larcenous
red-neck who is facing financial dif-
ficulties, a fellow in need of a money-
making scheme. We know this because
Lobo utters to himself, “If I don’t get
these bills paid, that finance company’s
gonna up’n repossess my underwear!”
I DON’T WANT to give the story
away, but I’ll just say that the first
episode involves a bank robber, two
sharks including the one from "Jaws,” a
few buffoons and enough low-minded
antics to strain the interest of even an
addicted cartoon viewer.
And for you lovers of rural poetry,
there is a generous sprinkling of corn-
pone epigrams.
Ah, mature entertainment. Actually,
Silverman hedged a little bit when he
had that talk with reporters back in
May. He said that shows like “Sheriff
Lobo” might make him look like a
hypocrite in the fall, but explained, “We
have to build an audience base, first.”
OH, 1 GET it. You attract an audience
by airing cartoons with human actors,
then you hit ’em with theater and opera,
the well-crafted, intelligent programs,
the “huge amounts of news and infor-
mation programs.”
for defense
WASHINGTON (AP)—Sen. John
Tower says a White House meeting
where he pushed for increased defense
spending was inconclusive.
The Texas Republican is among a
group of senators calling for a 5 percent
increase in defense spending, not
counting inflation, for 1981 and 1982
after a 3 percent hike next year if the new
SALT is ratified.
"The president seemed to be more
concerned about ratification of the
SALT II treaty than with providing suf-
ficient tunds to assure adequate military
strength." Tower said in a statement
alter Thursday s meeting.
Tower, the ranking Republican
member on the Senate Armed Services
Committee has been one of the loudest
critics of SALT II.
Tower, a renowned Anglophile, had a
chance on the editorial pages of the New
York Times to outline his outrage at the
sale of Howard Johnson's to a British
company.
“I suspect that now the hungry
traveler—if he can find enough gasoline
to get to the highway—but we won't go
into that—will slip into the clean, spark-
ling booth and open the menu to con-
sider not fried clams, chicken and
burgers, but steak-and-kidney pie,
Yorkshire pudding, Devon clotted
cream or even — heaven forbid —
haggis," the senator wrote.
"Wake up America," Tower con-
cluded "Colonel Sanders, Pizza Hut
and Taco Bell may be next."
Sen. Lloyd Bentsen. D-Texas, told a
House subcommittee his bill to suspend
the tariff on railrod cars imported from
Mexico would help ease a critical
domestic shortage.
"I do not pretend that passage of this
legislation is going to solve the freight
car shortage in this country. Obviously,
the problem goes far beyond the scope
of this legislation." Bentsen said.
If you want to get into nuclear engineering, start by get-
ting into the Nuclear Navy.
The Navy operates more than half the reactors in
America. Our nuclear training is the most comprehensive.
You start by earning your commission as a Navy Officer.
Then we give you a year of advanced nuclear training.
During your career, you'll get practical, hands-on experi-
ence with our nuclear powered fleet.
If that sounds like the kind of responsibility you're look-
ing for, reserve an appointment at the Placement Center
with the Navy Officer Programs Representative on
September 25, 26, 27, or 28.
Photo by PAM LOVE
SHARING—Amber Rossman, 4, and her father, Ed Rossman, Investigate the contents of Amber's lunchpail
while enjoying cooler weather. Rossman, a Denton graduate student, is a sociology major. Amber attends the
NT Nursery School.
premium reasons for using
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So try all means use Maxell
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Listen to your Maxell Dealer, for sound results.
Homecoming wueen
and
Student Association
Assembly Elections
September 24.........Filing Begins
October 2 ......Filing Ends at 5 p.m.
October 2 .....Candidates meeting at
7:45 p.m. in Rm. 411 of the Union
October 2 ......Campaigning begins
October 17 & 18 .........Elections
You can file in the Student Association Office, 4th
level of the University Union. The Student Association
Office is open 1 p.m. to 5 p.m. Monday thru Friday.
For more information, call Jay at 788-2611, ext. 47.
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Cook. Allan. The North Texas Daily (Denton, Tex.), Vol. 63, No. 9, Ed. 1 Tuesday, September 18, 1979, newspaper, September 18, 1979; Denton, TX. (https://texashistory.unt.edu/ark:/67531/metapth1002639/m1/4/?q=music: accessed July 18, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting UNT Libraries Special Collections.