San Antonio Express. (San Antonio, Tex.), Vol. 54, No. 275, Ed. 1 Sunday, October 5, 1919 Page: 64 of 86
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4*6 B
SAN ANTONIO I-XPRESS: SUNDAY MORNING, OCTOBER 5, 1919,
At Wo If son s: A Sale of American Ivory
Our obligation to the shopping public
have its outlet through occasional events
pose of doing something which no other s
—VVolfson's is a House of every-day
Particularly do we direct our energies
result is always very apparent in the colle,
of American and the adaptations of Pre
women.
With fashion there is always econom
the women who have "shopped around" a
prices of our every-day markings.
It is going to be splendidly worth your
careful comparisons with the prices at w
millinery.
—and our mission as merchants does not
—but rather in a sustained and intense pur-
tore attempts.
service.
to the collecting of fashionable attire. I he
ctions which typify the smartest creations
rich styles most acceptable to American
y. It is a matter of daily comment from
nd find pleasing surprises in the moderate
while to view the style arrays and to make
hich you have seen similar garments and
I
Dresses $25 to $29.75
For the one day, Monday, we have made up an assortment of regular $25
dresses of black, navy, taupe and burgundy satin and serge dresses which we
will sell for $16.75.
As very convincing evidence of our policy of combined style and savings
two big groups of dresses at $25.00 and $29.75 will be found in fine satins,
charmeuse, tricolette and serges many rich shades of brown, navy and its
companion shades of blue, fruit and wine shades.
Many, many styles, including tunic and coat effects, stream line models.
Effectively trimmed with silk collars and cuffs, brushed wool collars, silk and
wool embroidered motifs.
(Others $35 to $185)
Taking one through a veritable exposition of exquisite fabrics, satins,
charmeux, crepes de chine and meteor, tricolettes, Moon-Glo, Georgettes,
velours, French serges, tricotincs, duvetyn.
Frocks which reach to the very pinnacle of the dressmaker's art—charming
and exclusive fashions. Most reasonably priced up to $185. (Th'4 Floor.)
b
Velour Hats: An Ultra Fashion
Fine French velour has been deftly fashioned into glorified
sailor effects and banded by a smart ribbon. They have narrow to
broad brims and unique side-turned brim effects.
Lovely autumn shades such as taupe, sand, rose, Alice and purple.
Decidedly becoming. $13.75,
Velvet Sports Hats
It is hardly fair to these charming hats to limit their wearability
by terming them sports hats—for their delightful prettiness and at-
tractiveness of style will guide many women to wear them for any
informal occasion.
Of black and colored velvet, with plain and lam crowns, narrow
and broad brims, some have contrasting facings. Self and contrast-
ing stitching. $6.95 to $15. (Third Floor.)
Coats $45 to $65
Between $45 and $65 there are five splendidly assorted groups of coats.
Perfectly tailored into big, oomy coats of silvertone and the new coatings. In
smart yoked effects which hang straight from shoulders to hem, loose effects
which belt into distinctive lines. Pockets are effectively designed and placed
for ornament an.l usefulness.
Raglan sleeves form a popular style conception, and there are set in sleeves
for those who prefer them. Animal and fabric fur collars on many of them.
$45 to $65.
(Others $29.50 to $279)
You will be charmed by 'the smartness of the new "Johnny" coats—of
v/hich the illustration gives a suggestion—of plush and fabric furs in combina-
tion and in perfect simulation of fire furs, and trimmed with animal furs,
$29.75 to $89.50.
A great assortment of long plush coats have animal and fabric furs and
self collars and cuffs and are lined with plain and fancy silks, $35 to $175.
Cloth coats are of such exquisite coatings as silvertone, velours, duvetyn and
English mixtures. Many have rich furs for elaboration. $29.50 to $279. (Third
Floor.)
Suits $45 to $59.50
$45 to $59.50 takes in four groups of tailor costumes which carry out
every important style theme of the season from the almost severely plain
tailoring to that smartest of smart suits, the distinguished ripple tail
effect.
Skilled tailors have evidenced their handicraft through fine serges,
tricotines, velours, duvetyn, duvet de laine and mixtures. Creating suits
of extreme grace of line and for trimming they have added many buttons,
narrow belts, fur collars and have applied braids in effective manners.
Altogether unusual for $45 to $59.50.
(Others $35 to $195)
Come and see how beautifully fine chameleon cords, bolivia cloth,
peach bloom, velours, silvertone, tinseltone, frost glow, mole and seal
plushes, broadcloths, tricotines and serges have been transformed into
autumn and winter tailleures of great distinction and becomingness. Note
how moderate each price is in comparison to the exclusiveness of the gar-
ment. (Third Floor.)
Silks!
Distinguished by
Fashion
Splendid Qualities
Newness
Dependability
Reasonable Prices
Silks must be in perfect
harmony with the new in weave
and shade, else they fail to re-
vive popular favor.
They must be of qualities
which will assure dependability
ind that the garment will give
wear commensurate with the
:ost.
They must be of the utmost
newness, unmarred by the pres-
ence of undersirables and out-
jf-fashion silks.
There L no collection of silks
in San Antonio which will more
fully meet your idea of what a
collection of silks should be
than is here today—and at all
times.
$1.50
Chameleon
Pongee 89c
$2.50
Novelty Silks
$1.89
$2.50
Satin Foulard
$1.98
Several Hundred Pieces
Of the Very Finest Qualities
Liberally Reduced
Please note that wc term this
"American Ivory"—that is what it is.
All of the so-called "French" or "Par-
isian" ivory sold in America is made
in America and the best qualities are
suptrioi to the best imported grades.
Just as soon as women read this advertisement there will be an enthusiastic
anticipation and planning to be here early Monday morning—tor an opportunity of
this kind is not frequent.
Every woman desires to see her dressing table supplied as completely as possible
with American ivory toilet pieces. They are a delight to use, for they are easily
kept immaculately white and dainty.
They form one of the most desirable articles for gifts—and you know Christmas
is near enough that many people are planning ahead, and this is a splendid oppor-
tunity.
The pieces offered in this Sale are of the finest quality of synthetic ivory made-
heavy, giving it an appearance of worth—beautifully grained and finely polished-
pure white. '
Brushes have bristles of excellent quality, assuring long service. Mirrors are set
with fine quality French plate glass which gives a clear, sharp reflection.
The variety is very complete.
There are many qualities of French ivory, some of it is very light, consequently
very unsubstantial and short lived. Before you buy please examine these pieces care-
fully and note the thickness and weight of the ivory.
The original prices are v^rv reasonable for ivory of this quality—for a limited
time the reductions as scheduled below will be in effect. Savings such as will create
liberally purchasing to start or fill out a set and to lay away for gift occasions.
Sale begins Monday morning.
Storm & French
Serge
Yard-wide, firmly woven—a
quality which will serve for
good winter dresses for women
and children—popularly priced
at $1 the yard.
Black, navy and a dozen of
the best fall and winter shades.
And of distinctly unusual
quality for the price.
French Serge
$1.50
Closely woven, very pliable
and will give excellent service.
Forty-two inches wide, with
soft French finish.
Black, navy and six of the
fashionable dark fall and winter
colorings.
$1.50 the yard. (Second
Floor,)
Mirrors
$3.25 grade $2.50
S3.98 grade $2.98
$4.25 grade $3.25
$4.50 grade $3.45
$6.00 grade $4.2"
$6.75 grade. $4.1,
Nail Buffers
$1.25 grade 89c
$1.50 grade 98c
$1.75 grade $1.29
Photo Frames
$1.00 grade 79c
$1.50 grade $1.19
$2.00 grade $1.39
$2.50 grade $1.79
$3.25 grade $2.50
Clocks
$4.50 grade $3.69
$5.00 grade $4.19
$6.50 grade $4.98
$7.50 grade $5.69
Hat and Cloth
Brushes
$1.25 grade 89c
$1.50 grade 98c
$2.50 grade $1.79
$3.50 grade $2.69
$5.00 grade $3.75
Jewel Cases
$1.50 grade 98c
$2.00 grade $1.39
$2.50 grade $1.79
$3.25 grade $2.45
Military
Brushes
$3.95 grade $2.95
$6.50 grade $4.98
$7.00 grade $5.25
$8.00 grade $5.98
Combs
75c grade
$1.25 grade
49c
89c
Odor Bottles
$1.50 grade 98c
Hair Brushes
$2.50 grade $1.75
$3.00 grade $2.25
$3.50 grade $2.45
$4.00 grade $2.95
$5.00 grade $4.19
$6.50 grade $4.98
Puff Boxes
$1.95 grade $1.45
$2.75 grade $1.98
$4.00 grade $2.95
Trays
50c grade 39c
75c grade 50c
$1.50 grade $1.09
$2.00 grade $1.39
$3.50 grade $2.69
Manicure
Pieces
35c grade 21c
39c grade 27c
50c grade 35c
Important Notice About
Which Have Just
VjUI lo Been Received
—Redfern
—Warner's
Front and back lace.
Plain and brocaded.
Satin.
High, medium, low bust and
topless models.
Considering that corset manu-
facturers are all far behind in
their orders women will very wise-
ly fill their requirements promptly,
while complete assortments are
available. (Second Floor.)
J J
.95 to $8.95 Georgette
Blouses $5.69
Quite a liberal assortment of Georgette blouses in white, flesh
and dark suit shades which were originally $6.95 to $8.95—because
the sizes in each group are broken they have been made into one
lot which contains all sizes from 36 to 44.
—and reduced to $5.69.
More Ripple Skirt Sweaters
have just arrived. Fine yarns dyed into black, navy, turquoise,
rose, purple, salmon and putty.
Slip-over styles with ripple skirt effects. $10.95 to $13.50.
(Third Floor.)
Autumn Boots $15
TONIO
As smartly fashioned and grace-
fully lined boots as you can find at
any price—and in harmony with the
Wolfson policy, boots which are not
common to a $15 price.
Of black kid, field mouse kid and
of patent vamp with field mouse tops.
Lace patterns. Dress style. Cover-
ed Louis heels with aluminum plate.
With the fashionably long, reced-
ing toes.
Fifteen dollars. (First Floor.)
:
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^ ,
$ ,;V' .
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San Antonio Express. (San Antonio, Tex.), Vol. 54, No. 275, Ed. 1 Sunday, October 5, 1919, newspaper, October 5, 1919; San Antonio, Texas. (https://texashistory.unt.edu/ark:/67531/metapth430784/m1/64/?q=waco+tornado: accessed July 16, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Abilene Library Consortium.