The Alto Herald (Alto, Tex.), No. 28, Ed. 1 Thursday, December 20, 1956 Page: 2 of 10
This newspaper is part of the collection entitled: The Alto Herald and was provided to The Portal to Texas History by the Stella Hill Memorial Library.
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THE AI.TO HiTRALD, ALTO, TEXAS. DECEMBER 20. 1956
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THE ALTO HERALD
Dpi
MEMBER
CHINESE
COPY U. S.
METHODS
Frank L. Weimar and Son, Editors and Owners.
A Leader in South Cherokee County Since 189C.
Entered as second class matt^u' in IH9C at the post office m Alto,
Cherokee County, Texas, under the act of Congress of March 3, 18H7.
Published every Thursday at Alto, Texas.
Any erroneous reflection* upon the character, standing or reputa-
tion ot any person, firm or corporation which may appear in the
columns of the Herald wii) be giadiy corrected upon its being
brought to the attention of the Publishers.
Advertisement rates furnished on request.
Obituaries, Cards of Thanks and all like matter that is not news will
be charged for at two cents a word in advance.
A CHRISTMAS PROJECT
Every American family which enjoys the benetSts of good food,
clothing, shelter and Home of the luxuries of life, would do well to
!ook around them and decide upon a Christmas project for a needy
%am!ily, or a fellow citizen who is less fortunate.
If every family in our community would assume the responsibility
of helping one other family, or some unforttunate, HI or needy indi-
vidual this Christmas could be made the best ever observed in the
United States.
We arc not suggesting that famSlies wait until Christmas time,
go down to the local store and buy a few groceries to take to
some needy family. In this way, the really deserving cases are not
found because there is not time to investigate the situation proper-
ly and the real spirit of Christmas is not fully carried out.
Those who w<ish to make this Christmas season a happy one for
aM the children, and not just those children with wealth at
!their command, should look around to discover other ways
of helping their fellowmen. Perhaps it would not be a financial con-
tribution of any kind. It might be helping them to obtain a certain
job, or to get their children in school, to secure medical help or
other forms of aid they might need.
Should all of us assume the task of one such undertaking, our
community would greatly profit because the spirit of brotherly love
and friendship would be enormously enriched by the active efforts
of those who are able to help those who might be temporarily strug-
gling through difficult times.
Our final comment on this subject is that those who follow the
suggestion and adopt a project for their family, or themselves, will
be the real beneficiaries through living the Christmas spirit and
gaining the full satisfaction which comes from doing what Chris-
tians should do at a time when they are celebrating the anniversary
of the birth of Jesus.
KEEP YOUR CHRtSTMAS CANDLEU6HTE!)
NO TAX CUT
Events abroad in recent days and statements from Administrat!on
officials indicate that the American people haw little reason to
expect a tax cut from the first session of the 85th Congress.
Every year for the last three years, tax cuts have been talked
before Congress convened, and. in each case during these years,
the financial situation has been so tight at the time when Congress
must act, that no tax cut has been voted. Indications are
that President Eisenhower will ask Congress for less foreign aid
money than last year, but that he wilt also ask for increased mili-
tary spending. This is expected to outweigh the decrease in foreign
aid spending.
While receipts arc expected to be up. they are not expected to be
enough to provide funds for any substantia! tax cut, and though
thte effort may be made, chances are against the passage Off a tax
reduction bill in the first session of the new Congress.
A clue to the President's suggestions along this line was ob-
tained on Dec. 13-14. when Congressional leaders met with the
White House. Mr. Eisenhower, vacationing and working on his
State-of-the-Union message recently at Augusta. Ga.. will have his
program pretty well in mind by the time he meets the Congressional
leaders.
David Lancashire. Associated
correspondent, fount) some strange
things as he browsed through n
Chines'? department store in
Peiping. China.
Here is what he says about
Wang Fu-Ying, a department
store owner in that city:
If Wang Fu-Ying put every
yuan he earns under the mattress,
it would take him more than two
years to buy the tuba at the big
department store that is operated
by the state.
Hut he can pick up a cotton
shirt for <:hc equivalent of 37
cents, or a sweater for 60 cents.
Except for luxury goods like
fur coats, cameras and tubas,
prices in Peipitig are within
reach of the average worker
whose salary is 65 yuan ($28) a
month. Nothing is rationed but
cotton cloth, grain, and cooking
oils. The allowance for each fam-
ily is liberal.
The stores arc flooded with
Chinese-made consumer goods.
There arc few imports. There arc
no refrigerators or electric kitch-
ens. but there is everything the
Chinese worker needs for day-
to-day living. The quality is sur-
prisingly good.
The department store is a touch
of modem westernization in a
city that sMll looks much like a
medieval town. It is one of hun-
dreds of shops that have been
opened or expanded since the
Communisits took over private
stores and boosted production of
consumer goods.
Samp*e prices in the state store,
in the equivalent of U. S. cur-
rency:
Shoes $3.75; socks 14 cents;
heavy padded cotton coat $3 to
$6; soap 9 cents; man's suit $18
cigarettps ]2 to 19 cents.
Most o' the merchandise is
packaged in a dead imitation of
American wrappers. There are
cigarettes with an elephant on
which look at first like a pack of
Camels, imitation Lux soap, take-
offs on Park?r pens, a candy
called Mickey Mouse, and a com
plete range of American liquor
labels done in Chinese.
The store interior looks Ameri
can too, except for the red star
over the door, the peace dove
decorations on the main floor, and
the bead abacuses which are used
instead of adding machines or
cash registers.
Although nobody in China
wears makeup except on holidays,
there is a complete cosmetics
counter, with copies of American
nail polish selling at 40 cents,
lipstick at 60 and hand lotion at
$1.20.
You can buy a child's tricycle
for $4 and a bicycle for $68 but
an English import costs over $200.
A sewing machine sells for $63.
Highest price tag is on a Ger-
man camera, selling for $823.
!
t3j
i.nd
^gn?.
SUit
the [
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!
Next comcs the tuba at $635
Fur coats are available
the libraris??
for i China hands.
departed old are bolts of bright gabardine and
j .silks, but the suit on the dummy
$565. Like all ftbe merchandise. { But the interminable haggling , is the htgh-nccked btuc uniform,
the quality is good but the styles for which China wa.^ famous hasj Out of the t million women
are dull. There is not a single disappeared. Every kniok-knack in the city, there arc enough left
high heel in the women's shoe bears a price tag. Tiie proprietor, j to support one fashion shop. It
department. The women wear under state control a civil ser-jdoes business at a busy street in
the west end.
"You don'' see many women on
the street wearing our stuff."
"We're } acknowledged the proprietor, "but
and if i business is pretty good. It's get-
bulky padded cotton coats and vant, refuses to budge from the
sturdy black oxfords. stated prkv.
The 3-story deportment store is i "Ttu state sets he prices
situated on what was once called said one such proprietor.
Morrison street and now former a!! in co-operatives now, unu n
Morrison street. Just across the the man at the next counter cut.s ting better, in fact. We have a
road is a remnant from the past hi price, or bo : ts it for a tour- j 3-month waiting list on tailored-
brought up to date through so- ist. somebody wii] retort him and to-mieosurc suits.
cialtsm—the Tung An market. 'h-- it t e on: of a job." ! "This place started as an Eng-
Here hundreds of stalls sell Almost the entire population ofjlish concern in Shanghai. It was
clothes, drugs, carved ivory. Peiping dresses in drab btuc j called Johnson's then.
plaster busts of Mao Txc-Tung. Coiors are avaiiabie but shunned. ! "We've translated it into Chi-
jade and books confiscated from In the window of a tailor's shop nese characters, and now it's
called Chow-Tr ;n.
The store cu'
suits from En;\'„h
European fa ,
A made- u-a ,
the cquivahnt
coat sc]tinn at
W. h thv
vate businc
the stores in )'
state of p.,;,.
"You go t«
one Europe.
taiior takes \
and teMs you '<
later for a fi'
"When you
has been n nov : .
n me over the
has moved ..roun<i
"And by t):v ' ^ ,
finished. :ht_'
be a small dep irtn
four or five l.u m
to one buitding."
fORPOR/tncW
G/A/V7S
Fifteen Ameri.",!)
corporations en!] . ..
$100.000.t)t)f).0f)f) " - '
first nine month.. % ^
That is one rti"r. ]
much during th<
1955 and five nmrc ' : jjj
the same period nJ
Motors holds top plact j.-. j]
of $639,250,000. edging out
Standard Oil. which rewJa
net of $603,000.00!) O-'-m
eluded Bethlehem S'.cc!, ]
Motor Company, the Be!t H
phone System, Du Pont, uj
States Steel. The T.-xa? Conpi
Gulf Oil Company. Big S!
Texas Oil Company. Catifa
Standard Oil Socony Mabit
General Electric Kr-nnMott (
per, Indian Standard 0i!, C<
Carbide and Carbon and She!!]
are included in the 15 giants.)
REFUGEES
Nearly 100,000 Hungarians!]
fled into Austria in the last i
or five weetks and are scatt<
throughout that country. M
are being housed in tempo!
camps. The American Red C
is aiding in caring for the!!!
pie who have left their horn^
Hungary.
POLIO SHOTS FOR ADULTS
A noted authority on polio recently suggested that adults, especial-
ly those who are not yet thirty-five years of age. obtain a series
of three polio shots during this winter, or before the polio sea-
son next year.
In fact, the expert suggested that adults waste no
time in getting the polio shots. He said that polio is attacking a
surprising number of adults in the age group between nineteen and
thirty-five.
Adults need no longer hesitate to take these shots. Since a plenti-
ful supply of scrum is now available and they will not be depriving
any youngster who wants the shots from getting them. Therefore,
we can see no reason why adults should not get polio shots, just
as they have taken smallpox shots and various other shots to make
them immune to serious illness.
In the case of the polio vaccine, it has proved itself to be highly
valuable, even though its original use had its rough spots. There
seems to be very little possibility that anything is wrong with any
present-day vaccine, however, and this mistake seems to have been
permanently corrected.
Therefore, we join the doctor who suggests polio shots
for adults, and recommend that local citizens consider taking them
immediately.
The Fight Against Muscular Dystrophy
One of the incurable diseases still plaguing the world is muscular
dystrophy. The annual campaign to collect funds in continuing the
fight against this disease is now in progress.
Muscular dystrophy is a crippling disease that attacks the
muscles in a way that is not understood. It steadily weakens them
and finally makes them useless.
Each year, muscular dystrophy itakes a heavy toll, and it is csti-
matx-d that some 200.000 Americans are now afflicted by the
disease The only hope for winning the fight against it is through
continuing research and effort to find a cure or a preventative for
the diaease.
LBoe earner, muscular dystrophy will on*- day be cured and con-
quered. and that day can be brought nearer by your support of the
muscular dystmphy campaign. We urge aH those able to help to
do wo, if they h*ve not ahw!y da"'
ALTO MtSStONARY
BAPTIST CHURCH
Elder A E. Oden, Sr., Pastor.
Billy and Bobby Oden. Music.
Herbert Ha good, Sunday School
Superintendent.
A. J. Linstrome, Treasurer.
Classes for all ages, both in
Sunday School and B. T. C.
Time Of Services
Morning Worship—11:00 a. m
Sunday School—!0:00 a. m.
Bible Training Course—6:15 p
m.
Evening Worship—7:00 p. m.
Mid-week Prayer Hour—7:00
p. m.
You arc cordially Invited to at-
tend a!l these services. tfp.
Alto Methodist Church
T. r. Hendrick. Pastor
Church School Sunday morning
9:45 a. m.
Morning Worship 11:00 a. m.
M. Y. F., 6:00 p. m.
Evening Service 7 00 p m.
Choir Rehearsal Wednesday,
7:30 p. m.
Wcsleyan Service Guild Second
Tuesday in each month, 7:30 P m.
Bin
J
*
*
KING'S CANDIES
WATCHES, WATCH
BANDS
PENS AND PEN SETS
IRONS and TOASTERS
MIXERS
Table Decorations
BEAN POTS
ASH TRAYS
COFFEE MAKERS
NECK WEAR
CANDY JARS
R3 RH 253 SS3 an ^ -33 -y-
%
WE HAVE
A
COMPLETE
L!NE0F
Toys
%
H
F
3
8
K
S
a
H
R
%
K
g
8
8
NOVELTIES, LAMPS
COMB AND BRUSH
SETS
TOILET WATER
PERFUME AND BATH]
POWDER, CLOCKS
STATIONERY, B!LL
FOLDS, RAZORS
GIFT SETS
BABY GIFTS, DISHES
CAMERAS
MANY OTHER !TEMS
Meet! second Monday
night in each month.
Special meeting* each
Tuesday night t * !
work in the fttst three degree*
All members ahould attend
Visiting brothers invited.
T. Z CUMMINGa. Sac*y.
G!FTS GALORE AT
BOTD S PHARMACY
Where Courteav atrl - A . ..
PHONE 261 Where Courtesy and Service Await* You"
ALTO. TEXAS
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Santa Ciaus has already sent his helpers to BOYD'S PHARMACY with hundreds of]
GIFTS priced to fit every purse.
TOYS, LEATHER GOODS, GLASSWARE AND ELECTRICAL G!FTS.
MANY OTHER HEMS FOR MEAL G!FTS
Through fortunate purchases, we have one of the nicest lines of holiday goods we have]
ever presented to the public. We urge you to visit our store and see this array of merchan-
dise that gives you a wide selection from which to choose, and you will marvel at the
extreme low prices.
Use Our Christmas Shopping Guide For HoMay Buyinni
i
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F. L. Weimar & Son. The Alto Herald (Alto, Tex.), No. 28, Ed. 1 Thursday, December 20, 1956, newspaper, December 20, 1956; Alto, Texas. (https://texashistory.unt.edu/ark:/67531/metapth215450/m1/2/?q=music: accessed July 18, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Stella Hill Memorial Library.